Senior Executive leading technology, information, legal, financial, publishing, public relations and marketing, media, and public records/collections industry segments. Results driven track record leading business management, sales turnarounds and merger integration. Strategic planning and financial modeling to maximize revenue and profits. Focus on results driven strategies and operations, thought leadership, team building and cultural integration, relationship driven global
Senior Executive leading technology, information, legal, financial, publishing, public relations and marketing, media, and public records/collections industry segments. Results driven track record leading business management, sales turnarounds and merger integration. Strategic planning and financial modeling to maximize revenue and profits. Focus on results driven strategies and operations, thought leadership, team building and cultural integration, relationship driven global sales negotiations and transactional new business sales leadership.
- Consistent, sustained and proven sales, strategy and operations leadership track record.
- Revenue and profit expansion through new business, organic growth and successful acquisition integration.
- Corporate reorganizations, internal start-ups, and turnaround leadership.
- Sales strategy and operations, new product launches, segment structure designs, geographic optimization, compensation plans, P & L, and financial/pricing analysis and modeling.
- SaaS, Cloud Computing, Enterprise Solutions/Hosting, Social Media/Selling, Content Marketing and Amplification/Analytics, Blogs, Websites, Search Engine Optimization (SEO), Search Engine Marketing (SEM), Pay Per Click (PPC), pay Per Lead (PPL), E-Discovery, E-Books/Publishing.
Vice President Sales @ From December 2014 to Present (1 year 1 month) Sales and Marketing Consultant @ Cision is the leading global provider of media monitoring, research, distribution and evaluation PR software and services.
Partnered with executive and cross functional leadership to launch the new Content Marketing business; built and managed the Content Marketing Sales and Lead Generation Teams. Reviewed and made recommendations on multiple strategic facets of the business including sales leadership, strategy and operations, team structure, sales training and product launch, compensation, financial modeling and pricing, and cross team selling. From August 2013 to December 2013 (5 months) Vice President Sales @ Managed, retained, and grew $250 million in new and base business. Led a sales team serving all US markets (corporations, law firms, government and academic institutions). Merger and acqusition integration including cross functional collaboration across a matrixed organization. Strategic planning, cultural integration, sales forecasting, pipeline management, lead generation and marketing. From April 2011 to December 2012 (1 year 9 months) Vice President Market Area Sales @ Directed a sales team responsible for $80 million/year in online and software revenue targeting the 1-50 attorney market serving 10,000 customers and prospects. Annual new business revenue in excess of $30 million. Responsibilities included new business sales, base business retention and growth. From January 2008 to April 2011 (3 years 4 months) Regional Sales Manager @ Managed a $50 million territory and sales team. Responsible for new business development and base business growth and retention. From January 2006 to December 2007 (2 years) Various Leadership and Sales Roles @ Consistent and sustained sales resulting in expanded revenue, territory and staffing responsibilities. From March 1992 to December 2005 (13 years 10 months) Account Executive @ Sold payroll, tax filing and human resource solutions. Exceeded all sales goals. From September 1988 to March 1992 (3 years 7 months)
Bachelor of Arts (BA) @ Michigan State UniversityBabson Entrepreneurship Education @ Wellesley College Andrea Popovecz is skilled in: Strategic Sales, Change Management, Merger/Acquisition Integration, Cultural Transformation, Turn Around Management, Sales Force Alignment, Sales Force Compensation, CRM, Pipeline Management, Marketing Strategy, Solution Selling, New Business Development, Business Development, Sales Process, SaaS
Looking for a different
Get an email address for anyone on LinkedIn with the ContactOut Chrome extension