Georg serves as Country Director for the UK & Ireland at Tesla Motors, where he is responsible for growing the business and building an outstanding and talented team of passionate people focussed on our customers and the company's mission to accelerate the world's movement to sustainable transport. Prior to Tesla Georg was Fuzebox’s VP and General Manager for Europe, Middle East and Africa (EMEA), where he was responsible for establishing the business in the region, reporting to the CEO. Prior to Fuzebox, he was with Yammer as GM for EMEA, having originally joined as one of three that were “first on the ground” in Europe and subsequently growing the headcount to 85, establishing a permanent HQ in London prior to the acquisition by Microsoft. Georg is a frequent public speaker supporting both UK Government and private sector advocacy to promote London’s Tech City. Connect with Georg on twitter @mrgeorgell

Country Director, UK & Ireland @ Responsible for Tesla's mission & business in the UK & Ireland - to accelerate our country's move to sustainable transport and to delight customers with outstanding Tesla ownership and driving experiences! We are growing fast, with a highly talented team of hard working, smart people from all backgrounds with a passion for the best car on the market today - safe, high performance, practical and beautiful. From February 2014 to Present (1 year 10 months) London, United KingdomVP & General Manager EMEA @ Fuzebox is expanding internationally starting with Europe, Middle East and Africa. We are building out a strong international customer-facing team, based initially in London. From August 2013 to February 2014 (7 months) General Manager, EMEA @ Georg was responsible for all revenue including pre-sales, field, inside & renewals sales teams; and business operations including customer success, recruitment, sales and office operations; and he was a member of the global leadership. Georg joined Yammer in March 2011, as one of three that were “first on the ground” in Europe, subsequently growing the headcount to 85, 10x growth in bookings and establishing a permanent HQ in London. Yammer Europe was awarded the top 3 Star accreditation in the Best Companies scheme in 2013. One of the proudest achievements for our whole team: http://bit.ly/1aA9TKa From March 2011 to July 2013 (2 years 5 months) London, United KingdomEuropean Sales Executive, Microsoft Online Services @ I was responsible for our "Office 365" or Business Productivity Online Services ("BPOS") sales engagements with Microsoft's strategic accounts across Europe. From June 2008 to March 2011 (2 years 10 months) Account Executive @ Account Executive leading a large virtual team of product and industry specialists responsible for our relationship and sales into many of Microsoft's key accounts in UK Financial Services. From January 2006 to June 2008 (2 years 6 months) Campaign Analyst @ Campaign Analyst for this strategic online marketing agency. • Worked on strategic online marketing initiatives • Planned online advertising campaigns From September 2005 to December 2005 (4 months) Crew Member @ Crew member in The World’s Toughest Yacht Race. • Fulfilled my life-time ambition to sail around the world, in this unique race against the prevailing winds. • Foredeck crew, the wettest & most physical role. Also heavily involved in all aspects of planning onboard. • The ultimate in teamwork, leadership development, endurance, and performance under pressure. • Raised £35,000 over 4 year period of preparation and training to participate. • Raised over £5,000 for charity, supporting Save the Children and Breakthrough Breast Cancer. • Designed and managed the team website which raised over £5,000. • On my return I edited a book about the experiences of our crew based on our logs and thousands of photos taken along the way. From October 2004 to July 2005 (10 months) M&A War Room @ Mergers & Acquisitions ‘War Room’. From November 2003 to September 2004 (11 months)

Social and Political Science with Management Studies @ University of Cambridge From 2000 to 2003 Westminster School From 1994 to 1999 Georg Ell is skilled in: Social Networking, Team Building, Mentoring, Enterprise Software, Contract Negotiation, Public Speaking, Media Relations, Sales & Marketing Leadership, Sales Management, Customer Success, Sales Hiring, Enterprise Solution Sales, Cloud Computing, Office 365, Yammer