Global Digital Marketing Strategist, experienced in integrated campaigns across multiple marketing channels - Account Based Marketing (ABM), SEM, SEO, Social Media, Display Advertising, Web and Mobile Optimization strategies. Main focus - Inbound and Account Based Marketing. Strong background in Marketing Operations and Automation for B2B - systems integration Eloqua/Pardot - SFDC, Marketing processes definition & design, lead generation and nurturing, Data Quality Strategy, Landing page optimization Building Marketing Technology Stack - vision and execution on integrated marketing technologies. Tools and Platforms: Marketo, Eloqua, Pardot, Hubspot, Salesforce, Google Analytics, Googel AdWords, Google Tag Manager, LinkedIn (Bizo), Demandbase; CMS - SharePoint, Drupal, Wordpress, Meltwater etc... http://bit.ly/1QJgp81

Global Digital and Marketing Operations @ Digital Demand Generation and Marketing Operations for the Financial and Tech Industry. Managing Integrated Digital Channels - SEO, SEM, Re-targeting, Web, Web Analytics, Account Based Marketing - Targeted Display Media, generated 50% of ACV goals for the year. Marketing Operations - Lead Generation Plans, Lead scoring, Sales Enablement, Sales and Marketing Process Alignment, Automated Nurture Flows, Segmentation and Data Strategy and integration with SFDC. From February 2014 to Present (1 year 11 months) Digital Marketing Manager @ Managing AdWords and Implementing a Marketing Automation System From January 2013 to February 2014 (1 year 2 months) Greater New York City AreaDigital Marketing Consultant @ Launch a new product on Kickstarter From October 2012 to December 2012 (3 months) Marketing Manager @ ITCE is a leading European IT Consulting Company focused on IT Service Management, Unified Communications, Business Productivity, strategic partner to BMC Software, HP, Microsoft, Global Knowledge, Symantec. From March 2005 to April 2009 (4 years 2 months)

M.Sc. @ St. Clement of Ohrid University of Sofia From 1996 to 2001 Media and Communications @ Universita' di Tor Vergata Galia Dyankova is skilled in: Marketing Strategy, Lead Generation, Digital Marketing, Demand Generation, Email Marketing, SEO, SEM, Display Advertising, CRM, Analytics, Eloqua, Project Management, Marketo, Inbound Lead Generation, Web Analytics