Product Manager @ From 2014 to Present (1 year) VP, Product Management @ From 2014 to 2014 (less than a year) Sr. Director, Product Management @ Led Product Management for [X+1]’s industry leading Data Management solution that provides the basis for multi-channel, cross-device audience management and marketing execution, both online and offline. The solution enables marketers to track users persistently in a cookie-less environment across Online channels such as Facebook and Mobile, and offline channels such as Direct Mail. From 2013 to 2014 (1 year) Director, Product Management @ Led Product Management for ShareThis's complete Monetization platform (responsible for supporting all of ShareThis revenue) reporting directly to the CEO.
Some highlights include redesigning and streamlining the entire revenue generating ad platform used by Sales and Operational teams, designing comprehensive product strategy and financial projection models for a self-serve advertising platform, envisioning and partnering with cross-functional teams to build a comprehensive Social Advertising Analytics platform, deploying new interactive video ad products, partnering with various external platform partners such as Facebook Exchange, Rubicon Project to build out the ShareThis ad network. From 2012 to 2013 (1 year) Sr. Product Manager, Analytics @ Product Management for Yahoo's next generation Display Advertising and Publisher Yield and Monetization and Audience Analytics platform. Leading the end-to-end 1.0 execution effort for the next generation analytics platform. Also managed Yahoo's overall Display Advertising Tools ecosystem. From 2010 to 2012 (2 years) Product Manager @ Product Management for adCenter defining short and long term strategies for Search advertising program, creating business cases, conducting market and competitive analysis, defining and hitting revenue goals, developing Market Requirements Documents (MRDs) for consumption by Engineering, prioritizing requirements and working closely with the field and engineering to develop features and roadmap From 2006 to 2010 (4 years) Solution Manager @ Solution owner responsible for defining and driving global strategy and implementation for a Global Lead Response marketing capability (Lead Response Management) to ensure streamlined and transparent collection, qualification and routing of leads from Microsoft’s varied global marketing efforts to the respective Sales teams From 2000 to 2006 (6 years) Consultant and Developer @ Development of Reports and SQL interfaces using Oracle, and Siebel implementations for companies such as Futureshop (Vancouver, BC) and Hills Department Stores (Boston, MA) From 1997 to 2000 (3 years)
Vivin Williams is skilled in: Product Management, Big Data, Analytics, Display Advertising, Online Advertising, Strategy, CRM, Business Intelligence, Enterprise Software, E-commerce, Marketing, Consulting, Advertising, SEM, Management