Marketing strategist specializing in client facing programs that strengthen relationships and impact revenue.
Vice President of Global Events @ Head up and develop strategic programs to build relationships and connect people across BVP’s network. Work closely with BVP Funded companies and design platforms to build community within the BVP portfolio. Connect portfolio companies with strategic partners, potential customers and key thought leaders. From June 2014 to Present (1 year 5 months) Menlo Park, CAHead of Global Advertising Events @ Launched events division for the Global Marketing Solutions org at Facebook. Strategic lead for event vision, team and style serving all global regions, scaling events as the company grew from 500 million people to 1.3 billion people (including 680 million mobile users).
Designed and produced all client high touch relationship/VIP programs as well as compelling client-facing experiences for the sales force at industry events. Formulated event strategy, built team, crafted event brand guidelines and managed budget for global programs. From August 2010 to April 2014 (3 years 9 months) Menlo Park, CAManaging Director, Events @ Launched and managed event division. Lead strategic event marketing for Media Group's domestic and international activities. Member, Executive Committee From March 2005 to July 2010 (5 years 5 months) San Francisco, CAPartner, Events @ Communications consultants to the life sciences and biotech industry. Lead marketing strategy. From June 2004 to March 2005 (10 months) san francisco, caAccount Manager, BEA Systems @ Managed client (BEA) global programs including Sales Kick Off, Achievers Club, dev2dev Days and BEA eWorld. From December 2003 to June 2004 (7 months) San Francisco, CAGeneral Manager, Northern California @ Opened offices in Los Angeles and San Francisco, managing sales, marketing and operations in both locations. From January 2002 to September 2003 (1 year 9 months) Chicago, Il and San Francisco, CAConference Director @ Developed and implemented event strategy for marketing events and produced developer conferences. From August 2000 to January 2002 (1 year 6 months) Palo Alto, CADirector, Marketing & Media @ Designed and implemented marketing strategy, launch plan and events for Esperanza, Auberge du Soleil’s five star sister resort in Los Cabos, Mexico. From July 1999 to July 2000 (1 year 1 month) Vail, CO
Completed Mass Media Institute Graduate Program, Communication, Journalism, and Related Programs @ Stanford UniversityBachelor of Arts (B.A.), Law & Society/Environmental Studies @ University of California, Santa Barbara Thea Johnson is skilled in: Building Relationships, Client Relations Skills, Relationship Management, International Event..., Live Events, Event Producing, Managing Events, Executive Level..., Strategic Leadership, Business Strategy, Strategic Partnerships, Quality Control, Event Marketing Strategy, Social Networking, Strategic Thinking, Relationship Marketing, Social Media Strategist, Thought Leadership, Corporate Events, Social Media Marketing, Strategy, Marketing Strategy