Image of Solomon Choi

Solomon Choi


Founder & CEO of 16 Handles®, Building brands that people love

New York, New York

Section title

Solomon Choi's Work Experience



Greater Los Angeles Area

16 Handles


362 5th Avenue, Ste 804. New York, NY 10001

16 Handles


March 2008 to August 2019

153 2nd Ave New York, NY 10003

Solomon Choi's Education

University of Southern California - Marshall School of Business

BS, Business Administration

1998 to 2002


Restaurant Revenue Management, Digital Marketing

Tsinghua University

Beginner's Mandarin

2006 to 2007

Solomon Choi's Professional Skills Radar Chart

Based on our findings, Solomon Choi is ...

Strong sense of self

What's on Solomon Choi's mind?

Based on our findings, Solomon Choi is ...

44% Left Brained
56% Right Brained

Solomon Choi's Estimated Salary Range

About Solomon Choi's Current Company


MCTco was born with a passion for making health accessible, easy, and above all, taste good. We're excited to be here and to make an impact. We know that change happens one step at a time and one bar at a time. Let's make change transpire together!

Frequently Asked Questions about Solomon Choi

What company does Solomon Choi work for?

Solomon Choi works for MCTco.

What is Solomon Choi's role at MCTco.?

Solomon Choi is Investor

What is Solomon Choi's personal email address?

Solomon Choi's personal email addresses are s****[email protected], s****[email protected], and y****[email protected]

What is Solomon Choi's business email address?

Solomon Choi's business email addresses are not available

What is Solomon Choi's Phone Number?

Solomon Choi's phone (212) ***-*182

What industry does Solomon Choi work in?

Solomon Choi works in the Food & Beverages industry.

Who are Solomon Choi's colleagues?

Solomon Choi's colleagues are Jessica Haynor, Greg LaFauci, and Alex Choi

About Solomon Choi

📖 Summary

Investor @ MCTco. MCTco was born with a passion for making health accessible, easy, and above all, taste good. We're excited to be here and to make an impact. We know that change happens one step at a time and one bar at a time. Let's make change transpire together! Greater Los Angeles AreaFounder/CEO @ 16 Handles Yo Fresh, Inc. is the franchise holding company of 16 Handles which is a self serve frozen yogurt retail brand. The first store opened in Manhattan in July 2008. There are 37 stores in total as of 2018 in the US and the Middle East with systemwide sales of over $20MNotable Firsts:Self Service/Pay by weight dessert concept (NYC companies)Use of Snapchat for Advertising (all companies)Implement Mobile Loyalty and Payment App (frozen dessert companies)Notable Appearances: Cheddar TV - July 2017CNBC The Profit - Feb 2016Fox Business News: Varney & Co - Nov 2015Venture for America Selection Day Judge - Apr 2015CNBC Closing Bell - Mar 2015Fox Business News: Varney & Co- Jan 2015Fox Business News: Money Makers - Jan 2015Fox & Friends - Jan 2015WGKA Talk 920 AM & WAFS Biz 1190 AM - May 2014Bloomberg TV's In the Loop w/ Betty Liu- May 2014CNBC & MSNBC: Chase Ink Commercial with Marcus Lemonis- May 2014Bloomberg TV's Market Makers - April Ink from Chase "Inspirationist" - Dec 2013 SmartCEO Magazine"Quick Takes"- Aug/Sept 2013Ink from Chase "One Minute Lesson"- Aug 2013CNBC "Street Signs"- July 2013Fox Business News- Aug 2012Bloomberg TV's "Taking Stock"- June 2012 INC Magazine: Chase Ink Ad - Dec 2011Bloomberg TV: Chase Ink Commercial - Oct 20116th Annual NY XPO for Business: Panelist- 2011MSNBC: Sprint Business Fantasy Camp (mentor: John Schnatter, Founder/CEO Papa John's Pizza) - 2009 362 5th Avenue, Ste 804. New York, NY 10001President @ 16 Handles Yogurtcity Inc is ownership company of 16 Handles in East Village, NYC which is the first 16 Handles retail store to open. This is the first self serve frozen yogurt store to open in NYC.Awards and accolades include: Zagat Award of Excellence, Nickelodeon's Parent's Pick "Best Ice Cream" in NY, NY Press "Best Frozen Yogurt", 4 Star Rating on, Time Out Kids NY, NY Times, ABC News, NY Magazine, Cebu Daily News, Teen.comFeatured as Guest Panelist in 2008 and 2009 NYU Stern's Annual Marketing Conference. Case Study example for NYU Stern Entrepreneur Class 2009Case Study for Baruch 2010 PHD Candidate*sold August 2019 From March 2008 to August 2019 (11 years 6 months) 153 2nd Ave New York, NY 10003Entrepreneur In Residence @ S CAP S CAP is a socially responsible impact investor, investing & partnering with disruptive Food & Beverage and Clean tech companies. Our goal is to bring about a social change using CSR that leads to sustainable growth for our entrepreneurs. New York, New York, United StatesPartner/Emerging Concepts @ Branded Strategic Hospitality Branded Strategic Hospitality —connecting and accelerating technology, hospitality and capital to startups and early stage revenue producing companies in the hospitality space- solutions oriented, we leverage our network of hospitality venues, deeps expertise, and relationships to influence, redefine and evolve this exciting, ever changing and growing sector. We are subject matter experts in the hospitality technology and unique food and beverage space. New York, New York, United StatesAdvisor @ Lunchbox Lunchbox is a collection of powerful digital ordering platforms.Restaurants can finally take back control of the online ordering experience. Greater New York City AreaDirector @ Rich Hospitality Investments, Inc Los Angeles based Restaurant and Hospitality Group with the following brands:Piccomolo Bistro KASushiaruGarden GrillThousand CranesGenji Bar From May 2005 to January 2008 (2 years 9 months) Vice President of Marketing and Operations @ Todai Seafood Buffet Founded in 1985, Todai was the first restaurant franchise to offer all you can eat sushi to the American market. Todai San Diego was the Largest Japanese Seafood and Sushi restaurant in California with seating for 500 guests in over 21000 square feet of retail space. Responsible for implementing marketing campaigns and promotions to increase sales as well as incorporating a customer service improvement plan. Created the "Super Seafood Menu" for key holidays which features special items such as King Crab Legs, Jumbo Scallops, Ama Ebi, and other high end seafood dishes for a higher price. This set the highest day sales record in company history in 2005. Corporate adopted a version of this program for the franchise system. Awards and accolades include:San Diego Union TribuneWinner Best of San Diego Reader's Poll#1 Sushi, Buffet SD City Beat MagazineBest Sushi/Seafood finalist, "Best of San Diego," signonsandiego.comBest Sushi/Seafood finalist, "Best of YAHOO"*sold September 2006 From January 2005 to May 2006 (1 year 5 months) San Diego, CaliforniaInvestor @ Keto and Co Focusing on nutrition first, low carb, healthy fat foods. Strategic Advisor @ Optamark Optamark is a printing and promotional products agency that designs branded merchandise collections, printing, and company e-stores with a one stop shop experience for leading companies across North America. Greater New York City AreaAdvisor & Investor @ Sunscoop We are powered by the sun to make the most delicious plant-based ice cream from organic coconut cream, superfoods, and no refined sugar. Greater New York City AreaCo-Founder @ Greeno Products LLC We make environmentally friendly, amazing quality, affordably priced, custom print paper cups and containers with the industry's lowest minimums. If you are a small business in the foodservice industry, never again should you be turned down to brand your own cups because you are not "big enough". If you are a bakery, ice-cream shop, taco stand and you want custom printed cups, you have come to the right place. Greater Los Angeles AreaManaging Partner @ Bistro KA A full service Japanese Sushi restaurant featuring a sushi bar, table seating, private dining room, and a bar lounge. Was responsible for the opening and launch of this new restaurant. From June 2007 to January 2008 (8 months) 6600 Topanga Canyon Blvd Ste 2010A Canoga Park, CA 91303Assistant Manager @ Enterprise Rent-A-Car Worked in Company's largest Group (Southern California Group 32) in the southern Orange County Region.Customer serviceSales- Optional Insurance and Damage WaiverAccount Management- dealerships, bodyshops, corporate accountsMarketing- local marketing to acquire corporate accounts Helped manage 3 stores and solely ran 1 satellite branch along with 2 employees. Awards:6 MVP awards for having highest DW sales in the region. Highest Car Sales leads converted into sales- Awarded an all expense paid trip to Hawaii From 2002 to 2005 (3 years) Orange County, California Area

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In a nutshell

Solomon Choi's Personality Type

Extraversion (E), Sensing (S), Thinking (T), Perceiving (P)

Average Tenure

3 year(s), 10 month(s)

Solomon Choi's Willingness to Change Jobs



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There's 89% chance that Solomon Choi is seeking for new opportunities

Solomon Choi's Social Media Links

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