Temporary Employee- UOM Production @ Urban Outfitters
As a graduate from Temple University in May 2013 with a degree in Advertising, Account Management, I am excited to learn from and contribute to the marketing team at QVC. With a backround in marketing, publishing, and fashion, I believe that my learning experience can provide a fresh insight on the brand, while discovering the success it
As a graduate from Temple University in May 2013 with a degree in Advertising, Account Management, I am excited to learn from and contribute to the marketing team at QVC. With a backround in marketing, publishing, and fashion, I believe that my learning experience can provide a fresh insight on the brand, while discovering the success it has already achieved.
Specialties: Branding, social media, networking, communication, advertising, strategic planning, marketing, special events
Talent Social Marketing Specialist @ •Manages the social strategies for three QVC show hosts
•Acts as a liaison between e-commerce teams and show hosts to provide content for QVC.com
•Contributes to QVC brand pages by providing content and support from hosts and vendors
•Communicates with vendors to give input on ideas for upcoming shows and events
•Works closely with buyers to promote new products on appropriate social platforms From March 2015 to Present (10 months) Social Marketing Coordinator @ •Managed toGather’s editorial and stories calendar so that content is relevant and on trend.
•Helped to plan and execute new TSV tests on QVC.com by obtaining products and assisting in the shoots.
•Set an example of quality stories by producing personal DIY projects to engage our customer.
•Practiced leadership to vendors and social host team by training them in storytelling and content creation.
•Provided concept ideas for weekly email newsletters, and arranged products to tell a story.
•Expanded job title by providing assistance in Facebook, Twitter, Instagram, and Google Plus posts.
•Assisted in creating tagged links for all QVC flagship platform posts.
•Executed iPhone photography for fun and engaging posts to share on fitting platforms.
•Thought through campaigns holistically, thinking about all social platforms and how we can better engage our customer. From March 2014 to Present (1 year 10 months) Temporary Employee- UOM Production @ •Worked with Tradestone and PDM programs to report on deliveries and keep track of samples
•Issued, revised, and approved purchase orders
•Communicated with buyers, factories, designers, and product developers to achieve team objectives
•Managed monthly customs reports for garments to be shipped
•Tracked TOP's and color run samples for the next steps of the production process From May 2013 to March 2014 (11 months) Jewelry Intern, VOGUE @ •Acted as assistant to the Jewelry editor
•Communicated with PR coordinators from various designers to pull jewelry for upcoming shoots
•Organized and shipped jewelry carnet, consisting of over 600 pieces total
•Compiled and documented credit information for pieces used in the magazine From December 2012 to January 2013 (2 months) Events Coordinator and Marketing Intern @ •Assisted Special Events Director in planning events such as Philadelphia’s first Fashion’s Night Out
•Organized and executed Nicole Miller Philadelphia fashion shows including Most Fashionable Women in Philadelphia
•Created and managed a blog, Short and Sweet, for over 14 vendors at the Bellevue Philadelphia
•Shared oversight of social media updates
•Participated in securing press and pitching stories as assigned From August 2012 to December 2012 (5 months) Greater Philadelphia AreaMarketing Intern, TEEN VOGUE @ •Managed Back-to-School Saturday social media campaign upon request from Publisher, reaching over 1 million people
•Presented social media deck to 100+ Condé Nast interns to promote upcoming program
•Coordinated and executed tasks for several TEEN VOGUE events with Special Events Director; including contacting TEEN VOGUE It Girls, researching gift options, and developing program for distribution at events
•Participated in brainstorming 2013 marketing initiatives during TEEN VOGUE’s National Sales Meeting
•Acted as the intern blogger for teenvoguefashionu.com to raise awareness and promote Fashion U events From May 2012 to August 2012 (4 months) Greater New York City AreaAdvertising Sales Intern @ •Assisted Wedding Director in organizing and running bridal events such as Sew in Love
•Compiled list of advertisers for a location based magazine in the Philadelphia area to begin client outreach
•Recognized advertiser participation in each issue by tabbing page and thanking clients
•Updated and created media kits requested by Account Executives
•Copy, edited, and corrected advertisements and promotion materials on a weekly basis From January 2012 to May 2012 (5 months) Greater Philadelphia AreaCirculation Intern @ •Helped develop media kit for advertisers based on circulation numbers
•Promoted new magazine, GPhilly, to the LBGT community in Philadelphia area
•Assisted Marketing Director at magazine related events to promote magazine to future advertisers
•Communicated and distributed newsletters, and managed mailing list sign ups
•Connected consumers interested in purchasing back-issues of the magazine
•Entered credit card information into Excel spreadsheet to later charge the customer
•Worked with databases to update consumer’s addresses and account information From September 2011 to December 2011 (4 months) Greater Philadelphia Area
BS, Advertising- Account Management @ Temple University From 2009 to 2013 Kelly Reid is skilled in: Adobe Creative Suite, Microsoft Office, Organizational Leadership, Public Speaking, Customer Service, Building Relationships, Social Networking, Networking Events, Social Media Marketing, Publishing, Magazines, Advertising, Digital Marketing, Digital Media, Social Media
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