Marketing executive specializing in Strategic brand development, multi-channel marketing program development, interactive marketing, demand generation, direct marketing and product management and marketing. Proven leader and innovator at Fortune 500's, mid-sized and start up firms.
Specialties: Brand development, Product marketing, Content marketing, Social media marketing, Customer lifecycle marketing, quantitative and qualitative market research, business development, event marketing, website development, product development, demand generation
Vice President, Enterprise Marketing @ From June 2015 to Present (7 months) Advisor @ Outbound makes cross-channel messaging to customers much smarter and easier. Companies use Outbound to automate transactional, lifecycle and marketing messages to their users based on customer actions without writing any code. It can deliver email, text or push messages. From November 2013 to Present (2 years 2 months) San Francisco Bay AreaCMO @ Thismoment is revolutionizing content marketing for brand and digital marketers. Our mission is to give marketers the power to leverage content from everywhere and distribute it everywhere. Our content marketing platform, Content Cloud, is the system of choice for the world's leading organizations including Coca-Cola, Bank of America, Sephora, Disney and Microsoft.
As CMO, I lead marketing, customer success and product initiatives and teams. From December 2013 to June 2015 (1 year 7 months) Chief Marketing Officer @ Kontagent (now Upsight) is the leading social and mobile app analytics solution, offering businesses the ability to measure and act on customer behavioral data. Our cloud-based data analytics and data mining platform, combined with our incredible domain expertise and data science background enables our customers with a solution that is truly unmatched in the industry. As an early big data company with backing from some of SV's most respected VC's, Kontagent has achieved massive growth in the two years I've been lucky enough to be a part of it.
As CMO, I lead a team of seasoned (and really top notch) marketers to build brand, drive demand and package the product in a way that positions the company for success in the Enterprise market. As part of the management team, we are pioneering a new space in a market that is in desperate need of innovation. Our goal is to deliver on that opportunity and build a truly groundbreaking business. From July 2011 to December 2013 (2 years 6 months) Advisory Board Member @ Currently helping to build mindshare and content for AppNation TV 3.0 Summit in NYC, May 2012. From January 2012 to April 2012 (4 months) Greater New York City AreaChief Marketing Officer @ Jobfox was one of the leading career networking sites for job seekers and recruiters. Our transformative social recruiting solution, Jobfox Boost, was developed to change the way recruiters leveraged the social web to source, connect and nurture the best talent in the market.
As CMO and head of product management, I led an extremely talented group of marketing and product management professionals on B2B/Product Marketing, Consumer Marketing and Product Management.
With over $50M in funding from NEA, DFJ and Menlo Ventures, the business was ultimately acquired by another private company in the online recruiting space. From December 2010 to July 2011 (8 months) Vice President of Marketing @ Member of executive team; Head up marketing organization for $3 Billion commercial real estate data and technology company. Lead overall GTM strategy, as well as Ecommerce product management, and manage teams responsible for all facets of marketing, including: product marketing, demand generation, brand marketing, channel advertising, PR & IR, social media marketing and large-scale event production.
In addition to running marketing, also responsible for concepting, development, launch and GTM of Showcase.com ("Zillow for commercial real estate"). Success of Showcase.com was proof needed to acquire LoopNet for $860M. From January 2008 to December 2010 (3 years) Washington D.C. Metro AreaSenior Director, E-Commerce @ Oversee strategic interactive-based objectives for company, including Internet marketing, e-commerce product development and web site development.
After 1 year in position, was promoted to VP Marketing and Executive Officer. From January 2007 to January 2008 (1 year 1 month) Washington D.C. Metro AreaDirector, Internet Marketing @ Lead Internet strategy, operations and consumer marketing for Loan to Learn, a leading student lending organization.
During tenure, we grew loan disbursements from $50M to $350M, and 40 staff to 250. My channel/team was responsible for the large majority of all loan applications and resulting loans/revenue for the business. From January 2006 to January 2007 (1 year 1 month) Washington D.C. Metro AreaInteractive Marketing Director @ Led development of all digital marketing and website management/optimization for Capital One Insurance Services. Joined company full time after two years of consulting with the company on direct response digital marketing and application funnel optimization, across multiple lines of business. From July 2005 to February 2006 (8 months) Co-founder, Biz Dev Director @ Online quantitative and qualitative research methodologies, servicing clients in media, publishing, financial services and retail/apparel. From December 1999 to June 2005 (5 years 7 months) Partner, VP Advertising @ Built marketing and advertising campaigns for clients in financial services, retail, healthcare, IT and hospitality industries. Led business development efforts. From June 1999 to June 2005 (6 years 1 month)
BA, Philosophy @ Colgate University From 1993 to 1997 Dan Kimball is skilled in: Product Marketing, Social Media Marketing, Public Relations, Lead Generation, Thought Leadership, Executive Management, Product Management, Public Speaking, Digital Marketing, Brand Development, Online Marketing, Business Development, E-commerce, Management, Strategy
Websites:
http://www.thismoment.com,
http://www.thismoment.com/blog