I'm excited to be the lead product marketer for OpenTable's payments solution, and to have been a contributor to the incredible product innovation that's taken place at the company over the last few years. Prior to joining OpenTable, I was fortunate to be a part of founding teams at fast-paced, thriving startups in restaurant technology and online advertising. My passion for being at the intersection of restaurants and technology has opened up amazing opportunities for me at OpenTable. I joined as an Account Manager in Washington, DC and managed our top regional accounts, one of the company's largest and fastest-growing metros. I was the first product manager that worked on Guest Center, OpenTable's next-generation reservation management system, and subsequently launched the product globally in February 2014. More recently I’ve taken ownership over marketing OpenTable’s payments solution -- a ground-breaking innovation that is at the root of transforming OpenTable from a transaction to an experience based company.
Specialties: B2B/B2C product management & marketing, go-to-market strategies, service design, agile product development, innovation, idea creation, messaging/positioning development, business strategy, pricing & promotions, acquisition & engagement marketing, quantitative customer research, qualitative customer insights, and strategic partnerships.
Senior Product Marketing Manager @ Responsible for all aspects of B2B and B2C marketing for OpenTable payments - marketing strategy, product marketing, acquisition, engagement, promotions, thought leadership, messaging, positioning, and more. Things I love about my job: growing the awareness of the OpenTable payments on the local and global front; implementing marketing campaigns, tests, and product launches in partnership with our engineering, product, brand, public relations, engagement, and acquisition teams; staying up to speed on the mobile payments industry; working at a company that builds innovative solutions for restaurants and enables amazing dining experiences; putting key metrics in place to measure our progress; carrying out joint marketing plans with leading POS companies and major restaurant brands to introduce the concept of payments to diners across the globe; leading projects globally; and applying many of the lessons learned from a background shaped by restaurants and technology. From October 2014 to Present (1 year 1 month) San Francisco Bay AreaProduct Manager @ Played a lead role in in the development of new products and services for more than 32,000 restaurants globally. Responsibilities included: Planning and executing product discovery, development, and go-to-market strategy for Guest Center - OpenTable's next-generation, B2B platform; generating customer insights through quantitative and qualitative research; determining product roadmap and strategy for core B2B products; researching and designing customer journey maps to streamline on-boarding processes for new customers; designing tools that enable seamless migrations to new product offerings; developing payment solutions, messaging platforms, and reporting tools for restaurant customers; implementing processes to streamline engineering assistance for customer support issues; communications to our global sales, support, operations, and customer base on product upgrades and new releases; providing thought leadership on strategic product initiatives, partnerships, and M&A; and working closely with the engineering, design, marketing, business development, and finance teams throughout. From March 2013 to November 2014 (1 year 9 months) San Francisco Bay AreaAccount Manager @ Made key decisions on the ground, and took direct ownership of growth and success of key metrics for over one thousand restaurants in the Washington, DC metro area. Led local marketing and pr efforts that improved the company's image and awareness amongst restaurant operators. Responsibilities included conducting monthly seminars, in-person consultations, and local representation at key events. Became an active member of the Restaurant Association of Metropolitan Washington (RAMW). From October 2011 to March 2013 (1 year 6 months) Washington D.C. Metro AreaManaging Partner @ Proud to have built and operated a new restaurant concept in partnership with my brother Oren Molovinsky, and Sichuan Master Chef Liu Chaosheng. Mala Tang received numerous accolades upon opening from the Washington Post, Zagat, Northern Virginia Magazine, and made the Washingtonian's distinguished top 100 restaurant list. From August 2010 to October 2011 (1 year 3 months) Washington D.C. Metro AreaAdvisor @ Provided consultation to investments banking institutions on technology trends in the restaurant industry. From June 2009 to October 2011 (2 years 5 months) Washington D.C. Metro AreaCo Founder @ Launched an online reservation startup that won the award for top enterprise technology company at the world-renowned DEMO conference in 2010. From June 2009 to August 2010 (1 year 3 months) Washington D.C. Metro AreaCo Founder @ Partnered with the Virginia Department of Agriculture, DC Central Kitchen, the Restaurant Association of Metropolitan Washington (RAMW), and Virginia farmers and processors to bring fresh farm products to Washington DC area chefs. Specialized in all natural and organic meats; as well as hydroponic produce. Introduced the concept and process for buying locally grown products to DC area chefs. From October 2008 to September 2009 (1 year) Washington D.C. Metro AreaVP Business Development @ From January 2007 to December 2008 (2 years) Business Development Manager @ From December 2004 to January 2007 (2 years 2 months) IsraelStaff Sergeant @ From March 1997 to August 1999 (2 years 6 months) Israel
MA, National Security Policy Studies @ Tel Aviv University From 2004 to 2007 BA, Near and Middle Eastern Studies @ The George Washington University From 2002 to 2004 Tomer Molovinsky is skilled in: Start-ups, Marketing, Online Advertising, Business Development, Online Marketing, Social Media Marketing, Product Management, Strategic Partnerships, Restaurants, Marketing Strategy, E-commerce, CRM, Digital Marketing, New Business Development, Analytics, Entrepreneurship, Strategy, Lead Generation, Product Marketing, Mobile Marketing, Team Leadership, Salesforce.com, Email Marketing, Mobile Applications, Leadership, Web Analytics, Digital Media, Social Networking, SEM, SEO, B2B, Market Research, Go-to-market Strategy, Mobile Devices, Google Analytics, SaaS, Digital Strategy, Customer Acquisition, Integrated Marketing, Affiliate Marketing, Competitive Analysis, PPC, Google Adwords
Websites:
http://pay.opentable.com