Senior Vice President | Original Programming | Executive Producer | Talent Strategist | AOL.com @ From August 2015 to Present (3 months) Greater New York City AreaVP, Exec Producer BUILD, What To Watch, Head of Talent and Original Programming Strategy AOL.com @ What To Watch @AOL - is a short, daily show that informs viewers what TV,
Senior Vice President | Original Programming | Executive Producer | Talent Strategist | AOL.com @ From August 2015 to Present (3 months) Greater New York City AreaVP, Exec Producer BUILD, What To Watch, Head of Talent and Original Programming Strategy AOL.com @ What To Watch @AOL - is a short, daily show that informs viewers what TV, movies and web videos they must watch. Hosted by Ricky Camilleri, each day the show will tell viewers what they should be watching from the web to Netflix, basic cable and the multiplex. Within this frame, recommendations are made, interviews from across AOL platforms like “Build” and “HuffPost Live” are used and the “What To Watch” team will create short clips consisting of comedy sketches, parodies and discussions around trending content for the purpose of building viral and social awareness of the show. The show will utilize AOL’s credibility within the entertainment sphere and bring directors, actors and general talent into the short social clips we produce around their projects.
BUILD @AOL - brought life to a live interview series like no other—a chance for fans to sit inches away from some of today’s biggest names in entertainment, tech, fashion and business as they share the stories behind their projects and passions. Every conversation yields insights, inspiration and plenty of surprises as moderators and audience members ask questions. It all happens live at 770 Broadway and live-streamed on AOL.com and AOLBUILD.COM. From February 2015 to July 2015 (6 months) Greater New York City AreaVice President Global Buzz Marketing @ From April 2014 to February 2015 (11 months) Greater New York City AreaWW Director Buzz Marketing @ Created and led for 19 years Apple's Global Buzz Marketing team. Buzz efforts included crafting and running the global implementation of a Film and TV Product Placement program generating billions of global, positive product and brand awareness experiences for Apple year over year; creating Apple's TV and Film Influencer Relations seeding and publicity efforts utilizing talent in Apple's marketing and PR efforts; and creating and running for 13 years Apple's acclaimed "Meet the Filmmaker/Actor" retail series - where I produced over 1,500 events with the highest profile talent in the world, including events with each of the Best Director Oscar winners 6 years in a row prior to even their nominations being announced, from 2007-2012.
Worked closely with Steve Jobs and executive management to create and implement programs to launch and gain momentum for all of Apple's products including launching the first iPod, first iPhone and first iPad as well as all iterations of iMac, MacBook, Mac Pro, etc. This includes working hand in hand with Steve on Apple's first iPhone launch commercial - "Hello" - where I negotiated and managed talent inclusion into that spot; and also crafting the famed "Modern Family" episode where "Phil gets an iPad" two days ahead of the official first iPad launch.
Credited in the industry with crafting a unique approach of utilizing the entertainment industry to create product and brand awareness through genuine and compelling usage stories that resonated in the marketplace. From October 1994 to October 2013 (19 years 1 month) Greater New York City AreaDeveloper Relations @ From September 1990 to September 1994 (4 years 1 month) San Francisco Bay AreaProduct Marketing @ From May 1988 to August 1990 (2 years 4 months) Munich Area, Germany
Bachelor's Degree, Marketing Communications @ San Jose State University Suzanne Lindbergh is skilled in: Product Marketing, Integrated Marketing, Strategic Partnerships, Marketing Communications, Television, Buzz Marketing, Brand Awareness, Entertainment, Digital Strategy, Product Management, Content Strategy, Digital Marketing, Advertising, Brand Development, New Media, Social Media Marketing, Creative Direction, Mobile Marketing, Brand Management, Online Advertising, Direct Marketing, Product Placement, Online Marketing, Media Planning
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