Vice President of Marketing and Product Management @ Exostar
CEO and Principal Consultant @ Cycurity Advisors
Stars Mentor @ MACH37 Cyber Accelerator
EXPERT IN SCALING AND DIVERSIFYING SOLUTION, SOFTWARE, AND SERVICES BUSINESSES
Marketing leader who has transformed, scaled, and diversified global B2B high tech solution, software, and services businesses bolstering customer acquisition and retention, stimulating cross-sales and account penetration, and boosting sales productivity. Adept at revitalizing mature brands; aligning Sales, Marketing, and Development to deliver global products and services
EXPERT IN SCALING AND DIVERSIFYING SOLUTION, SOFTWARE, AND SERVICES BUSINESSES
Marketing leader who has transformed, scaled, and diversified global B2B high tech solution, software, and services businesses bolstering customer acquisition and retention, stimulating cross-sales and account penetration, and boosting sales productivity. Adept at revitalizing mature brands; aligning Sales, Marketing, and Development to deliver global products and services that customers value; developing strategic alliances and new distribution channels; opening new global markets; and delivering integrated programs and messaging that build client relationships. Strong, credible spokesperson to the media, business analysts, and the investment community.
Strong, bottom-line results across diverse software, technology, and services businesses:
* Enterprise Software/Services
* Cyber-Security Software
* Information Technology/Systems Integration
* Business Information and Advisory Services
* B-to-B and B-to-G
* Business Intelligence and Performance Management
INVITE ME - QuickLink Invitation Page: http://StuartItkin.MyLinkInvitation.com
INTERIM EXECUTIVE, BOARD MEMBER, CONSULTANT @ Companies include:
• Kinergy Health, Vienna VA - Healthcare software for collaborative care delivery
• CyberPoint, Baltimore MD – Cybersecurity services, solutions, and products
• MAP Digital, New York NY – Behavioral analytics and operations SaaS platform
• EngagePoint, Calverton MD – Healthcare software and SOA integration platform
• Binary Group, Arlington VA - Technology solutions and enterprise architecture services
• One Economy, Washington DC – Global nonprofit bridging the digital divide
• Visual Mining, Rockville, MD – BI and performance dashboard software (Sales and Marketing)
• The CFO Alliance, Philadelphia PA – Digital and physical peer group
• GreenLoons, Washington, D.C. -- Number one web destination for ecotourism From October 2009 to Present (6 years 3 months) Washington D.C. Metro AreaStars Mentor @ Premier cybersecurity accelerator designed to facilitate the next generation of cybersecurity product companies.
Mentor and advisor to cybersecurity startups’ CEO/founders. Twice a year 6-10 startups participate in an intensive 3-month program of coaching and product / market validation, culminating in a Demo Day presentation to investors. From March 2014 to Present (1 year 10 months) Washington D.C. Metro AreaExecutive Marketing Advisor and Member of the Board @ Kinergy Health provides healthcare software for collaborative care delivery. From February 2010 to Present (5 years 11 months) Washington D.C. Metro AreaSENIOR VICE PRESIDENT, CHIEF MARKETING OFFICER @ Cybersecurity software and hardware to combat cyber threats, targeted attacks, and other advanced malware. ThreatTrack is backed by Insight Venture Partners and Bessemer Venture Partners.
Responsible for marketing strategy and execution. Led a team in building sales process and lead generation engine, creating messaging framework and content programs, and redefining and establishing company brand. From July 2014 to August 2015 (1 year 2 months) Washington D.C. Metro AreaVice President of Marketing @ Healthcare software and SOA integration platform. EngagePoint was recognized as number 34 on the 2012 Inc. 500|5000 ranking of America’s fastest-growing private companies and ranked number 2 in the healthcare sector.
Led a team in establishing company brand, creating lead generation engine, building thought leadership and content programs. From December 2012 to January 2014 (1 year 2 months) Washington D.C. Metro AreaVice President of Sales and Marketing @ Data visualization, business Intelligence, and performance dashboard software.
Restructured, re-built, and led Marketing and Sales. Revitalized corporate culture, re-established revenue growth, and launched company’s performance dashboard software. From March 2011 to April 2012 (1 year 2 months) Washington D.C. Metro AreaChief Marketing Officer @ Leading provider of business information, best practices research, and advisory services to top global and middle market enterprises, government agencies, and non-profit organizations. Sales: $558M (NASDAQ:EXBD)
Recruited to build CEB’s global brand, revamp its go-to-market model, and create effective customer acquisition and retention programs. Elevated a 25 year old brand by re-establishing its relevance among existing and prospective customers. Built foundational programs to drive awareness and customer acquisition. From 2008 to 2010 (2 years) Chief Marketing Officer, Vice President Worldwide Marketing @ Global leader in Human Capital Management (HCM) software, with $650M in annualized sales. Achieved a record 109 consecutive quarters of year-on-year revenue growth and 80 consecutive quarters of profitability before being taken private by Hellman and Friedman in 2007.
Recruited to conceive and execute strategies to maintain Kronos’s leadership and re-establish its growth. Expanded the product portfolio into a broad range of HCM solutions and introduced portfolio management practices. Transformed a tactical, product-centric, demand-fulfillment orientation into a strategic, solution-centered, demand-creation orientation. From January 2005 to August 2007 (2 years 8 months) Vice President Marketing and Product Management @ Global leader in digital printing, mobile devices, and RFID solutions. (NASDAQ:ZBRA)
Recruited to transform an engineering-led, fulfillment-oriented business into a market-driven business focused on demand creation. Developed a strategic plan with the CEO, drove the strategic vision and values across the company. From 2002 to 2005 (3 years) Senior Vice President of Marketing and Business Development @ Developer and manufacturer of breakthrough digital medical imaging and diagnostics technology.
Recruited by the founder and CEO to raise start-up capital, forge critical strategic partnerships, and drive the worldwide launch and commercialization of groundbreaking technology. From 2000 to 2002 (2 years) Vice President of Marketing and Business Development @ Global provider of integrated ERP, CRM, and SCM software and services working with Siebel, Oracle, and Baan.
Repositioned the company and reversed declining sales. Led strategic planning, new business development, product and industry marketing, alliances, corporate communications, and global sales. Played key role in planned sale of business to Siebel by creating a CRM practice that was first among Siebel mid-market partners in sales and on-time implementations. From 1998 to 2000 (2 years) Vice President of Worldwide Marketing @ Global leader in laser imaging and machine vision systems. (NASDAQ: PSCX)
Recruited by CEO to overcome increasing competition and orchestrate worldwide growth. Held P&L and general management responsibility for an independent business unit. Led product management, applications engineering, industry marketing, new business development, and marketing communications. Played key role in securing initial Datalogic investment and partnership, setting the stage for the ultimate acquisition of PSC. From 1995 to 1998 (3 years) Senior Director of Marketing @ $1.5B market and technology leader in bar code scanning and wireless mobile data collection. (NYSE: SBL)
Created company’s first professional marketing organization and formal product management and marketing functions. Led product management, marketing, applications engineering, sales support, and competitive analysis. Piloted a joint venture with Olympus Optical Systems in Japan. From 1989 to 1994 (5 years)
BA, Psychology, Mathematics and Computer Science @ University of Illinois at Urbana-ChampaignM.A., Research Psychology and Applied Statistics @ University of Illinois at Urbana-ChampaignA.B.D., Psychology, Applied Statistics and Quantitative Methods @ University of Illinois at Urbana-Champaign Stuart Itkin is skilled in: Product Marketing, Marketing Strategy, Business Development, Marketing Management, Product Management, Business Intelligence, Thought Leadership, Enterprise Software, Marketing Communications, Public Relations, Mobile Computing, Product Development, Analytics, Start-ups, Strategic Partnerships
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