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Shannon Doung

Media Planner

Senior Digital Advisor at Ramy Brook | Vice President at Crazy Strong & Liberty Bioscience

New York, New York

Section title

Shannon Doung's Email Addresses & Phone Numbers

Shannon Doung's Work Experience


Media Planner

December 2004 to August 2005

Publicis and Hal Riney

Assistant Media Planner

August 2002 to March 2003

Brand Innovators LLC

Director of Brand Partnerships - Consultant

September 2012 to August 2013

New York

Shannon Doung's Education

University of California, Davis

BS, Managerial Economics

Santa Clara University Leavey School of Business

MBA, Marketing/Marketing Management, General

Shannon Doung's Professional Skills Radar Chart

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Shannon Doung's Estimated Salary Range

About Shannon Doung's Current Company


Frequently Asked Questions about Shannon Doung

What company does Shannon Doung work for?

Shannon Doung works for Doremus

What is Shannon Doung's role at Doremus?

Shannon Doung is Media Planner

What is Shannon Doung's personal email address?

Shannon Doung's personal email address is s****[email protected]

What is Shannon Doung's business email address?

Shannon Doung's business email addresses are not available

What is Shannon Doung's Phone Number?

Shannon Doung's phone (212) ***-*288

What industry does Shannon Doung work in?

Shannon Doung works in the Consumer Goods industry.

About Shannon Doung

📖 Summary

Media Planner @ Doremus From December 2004 to August 2005 (9 months) Assistant Media Planner @ Publicis and Hal Riney From August 2002 to March 2003 (8 months) Director of Brand Partnerships - Consultant @ Brand Innovators LLC Built and manage CRM database, built out brand marketer communities for peer to peer learning in different target markets. Recommend content, expand sponsorship partnerships, plan, direct and oversee New York and San Francisco events. Other target markets included were SXSW, London, Paris, Austin, Chicago, Detroit, Boston. From September 2012 to August 2013 (1 year) New YorkMarketing Manager @ Responsible for Pay For Performance Online Marketing Channels including Affiliates, Search, Comparison Shopping, Widgets, Google Product Ads, Google Shopping. Managed agency relationships, collaborated with merchants and creative. Sourced co-marketing funds from vendors. From March 2008 to August 2010 (2 years 6 months) Associate Marketing Manager @ Led marketing, creative and media efforts for online branding store campaigns From September 2005 to March 2008 (2 years 7 months) Assistant Strategist @ OMD Media Planning on all of the Clorox Equity Brands From March 2003 to December 2004 (1 year 10 months) Senior Advisor Digital at Ramy Brook @ Ramy Brook LLC Oversee Digital Strategy for Ramy Brook inclusive of all aspects of digital. Greater New York City AreaVice President @ Crazy Strong Vice President overseeing all business aspects of Crazy Strong Fragrances. Launching in 2020. Greater New York City AreaSenior Director, ECommerce and Digital @ Veronica Beard Responsible for the ecommerce & digital experience, and accountable for entire ecommerce P&L and sales growth targets. Built ECommerce team and led operations including logistics & fulfillment, supply chain, digital marketing, CRM, creative, customer care, buying & merchandising, analytics, warehouse operations and user experience. Led site redesign and back end integration with warehouse and ERP. Extensive experience in digital new customer acquisition and retention. Exceeded revenue and profit targets. From July 2015 to July 2016 (1 year 1 month) New York, New YorkDirector of ECommerce and Digital @ L'Oréal Accountable for The Body Shop North America digital budget and growth strategies for the AME zone. Invested marketing dollars to convert new customers and return on investment goals. Partnered with The Body Shop International teams, and led a team of 3 team members in New York, Toronto and North Carolina. Improved customer contact strategy results by onboarding predictive marketing analytics suite & by creating triggered, propensity to purchase, and behavior cluster marketing campaigns. Exceeded new customer acquisition goals by utilizing CRM segments and optimizing new channels including Facebook Custom Audiences, Display, SEO, and Multi-Channel attribution From September 2013 to June 2015 (1 year 10 months) Greater New York City AreaSenior Marketing Manager, ECommerce @ HMX, LLC Responsible for all HMX eCommerce marketing efforts. Luxury apparel brands include Hickey Freeman, Misook, HartSchaffnerMarx, BobbyJones, Worn Apparel, Ivanka Trump, Christopher Blue, Streets Clothier, Monarchy, Sansabelt. Built team and responsible for leading marketing strategy which includes Email Marketing & Segmentation, Affiliate Marketing, Search Engine Marketing (SEM), Search Engine Optimization (SEO), Social Media (Facebook and Twittter), Community, Retargeting/Remarketing, Creative and Design, Site Analytics and Campaign Management, Graphic design and Photography.Partnered closely with merchandising, planning, operations, customer service, fulfillment, web production, web development. From August 2010 to August 2012 (2 years 1 month) New YorkSenior Director, Omni-Channel & Digital @ Calvin Klein From September 2016 to February 2018 (1 year 6 months) New York, New YorkDigital Strategy Consultant & Advisor | Founder of World Ecommerce Group @ World Ecommerce Group Digital Strategy & Ecommerce Executive / Advisor for multiple high growth consumer brands. Work with fashion, beauty, CPG clients. New York, New York

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In a nutshell

Shannon Doung's Personality Type

Extraversion (E), Intuition (N), Feeling (F), Judging (J)

Average Tenure

1 year(s), 7 month(s)

Shannon Doung's Willingness to Change Jobs



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