Sasha Siddhartha's Email Addresses & Phone Numbers

Co-Founder and CTO @ Thrive Market Introducing the most affordable and socially conscious way to shop and live healthier... together. Greater Los Angeles AreaFounder @ Siddhartha Technologies LLC Providing CTO and technical advisory services to early stage startup companies. Services include recruiting, process and project management, technical strategy, architecture, and implementation. Clients include HelloGiggles, Inc., a leading...

Co-Founder and CTO @ Thrive Market Introducing the most affordable and socially conscious way to shop and live healthier... together. Greater Los Angeles AreaFounder @ Siddhartha Technologies LLC Providing CTO and technical advisory services to early stage startup companies. Services include recruiting, process and project management, technical strategy, architecture, and implementation. Clients include HelloGiggles, Inc., a leading entertainment and lifestyle online magazine for women. From 2014 to 2017 (3 years) Greater Los Angeles AreaSoftware Developer Intern @ Microsoft As part of the Prescriptive Architectural Guidance group, developed best practices for development of n-tier applications using .NET technologies. From 2002 to 2002 (less than a year) Software Developer Intern @ Infosys Technologies Ltd Conducted research on interoperability of Web Services frameworks. Two papers published. From 2001 to 2001 (less than a year) CTO @ Pose Mobile + web platform to buy, sell, and trade fashion. Investors include Upfront Ventures, DCM, and True Ventures.Successfully merged two early stage companies (Pose and Little Black Bag) with divergent business models, tech stacks, and company culture.• Delivered a unified product vision and led the joint engineering efforts to deliver next generation mobile commerce experience in April 2014.• Seamlessly integrated multiple platforms (Ruby-on-rails, PHP/Symfony, iOS/Android) and databases (MySQL, PostgreSQL, ElasticSearch) to funnel 4MM+ users from both parent companies into a unified experience with zero downtime.• Architected product catalog using ElasticSearch, providing flexibility to query and filter millions of SKUs with sub-100ms response time. From 2013 to 2014 (1 year) Greater Los Angeles AreaCTO & Co-founder @ Little Black Bag Social commerce company based on Japanese retail concept of Fukubukuro (“Lucky Bag”). Investors include Upfront Ventures and DCM.Led all technology efforts and grew the company from vision/scope through launch, growth to 30+ employees, and merger with Pose. Raised 10.75MM in venture funding. • Designed and implemented a gamified trading experience for fashion products, resulting in user engagement of 1hr / day and repeat purchase rates of 47.3%.• Built a full suite of tools to support all departments at the company – marketing, merchandising, operations, photography, and customer service. Achieved significant cost reductions, allowing us to run a complex business with minimal staff.• Developed algorithms for inventory pricing and allocation to improve merchandise margin by more than 20% with no degradation in conversion or merchandise quality.• Led extensive A/B testing and marketing automation initiatives, increasing new user conversion by up to 50% and repeat purchase cart size by 110%.• Recruited and managed a team of both full-time and contingent resources from US, India, and Argentina to maximize speed while lowering costs by 30-50%. From 2011 to 2014 (3 years) Greater Los Angeles AreaSenior Development Lead @ Microsoft Senior Development Lead, Visual Studio Platform – lead a team of 13 software engineers, responsible for product design, delivery, and personnel management. • Delivered next-generation user interface for Visual Studio, the flagship product in Microsoft’s $1 billion Developer Tools business.• Directed 15 partner teams totaling 2000 engineers to successfully migrate their features onto my team’s new technology.• Improved processes and created tools to double team productivity, delivered product 2 months ahead of schedule. Team’s improved performance was recognized by a 36% average increase in annual bonus pay.• Engaged partners and ensured 100% of new user interfaces are built using my team’s new platform.Software Developer, Windows and Windows Live - developed technologies in the area of imaging and digital media.• Led design and development of Microsoft’s first client platform for publishing photos and videos to social networking and media sharing sites, including Live Spaces, Live Soapbox, YouTube, and Facebook.• Partnered with FlickR to drive FlickR’s 26MM users towards the Windows Live platform.• Developed thumbnail generation/caching feature for Windows Vista, used daily by 360MM users.• Led team in India to improve support for film and doc scanning in Windows Vista.Software Developer, Microsoft Business Framework (MBF) – created developer tools to enable Microsoft’s partners to rapidly build and deploy line-of-business applications.• Received Gold Star Award for exceptional performance.• Improved team’s product and testing infrastructure, reducing cost of development by up to 80%.• Led a team in Denmark to define the vision and strategy for developer tools across multiple product releases. From 2003 to 2011 (8 years) CTO & Co-founder @ Parking Maps Parking Maps developed a nationwide database of parking lot information, covering 162 cities across the US and Canada, providing details on lot location, hours, capacity, rates, and security features.• Helped create business plan, identifying potential applications of parking data and defining customer base.• Developed prototype web application integrating parking data with local search services such as Google Maps. From 2007 to 2009 (2 years)