SEO Executive | Growth Marketing Consultant | Advisor for startups | Previously SEO Lead @ Lyft & SimilarWeb.
Greater Los Angeles Area
SEO Consultant @ Waze Growth & Paid Acquistion Advisor @ Bringg From July 2016 to April 2017 (10 months) Tel Aviv Area, IsraelSEO & Paid Acquisition Advisor @ Snyk From November 2018 to July 2019 (9 months) SEO & Growth Advisor @ Trip by Skyscanner Travel B2C SEO consultant for Skyscanner From July 2016 to May 2017...
SEO Consultant @ Waze Growth & Paid Acquistion Advisor @ Bringg From July 2016 to April 2017 (10 months) Tel Aviv Area, IsraelSEO & Paid Acquisition Advisor @ Snyk From November 2018 to July 2019 (9 months) SEO & Growth Advisor @ Trip by Skyscanner Travel B2C SEO consultant for Skyscanner From July 2016 to May 2017 (11 months) San Francisco Bay AreaOnline Marketing Manager @ Clickosmedia Managed acquisition marketing for Clickosmedia network sites including: Developed strategy, budget, implement plans for SEO, Affiliate Marketing, Content Marketing and more. From September 2008 to February 2012 (3 years 6 months) IsraelSEO Consultant @ Check Point Software Technologies, Ltd. SEO Consultant @ Walmart SEO & Growth e-commerce advisor, focused on B2C SEO projects. San Francisco Bay AreaSearch Engine Optimization Consultant @ Kylie Cosmetics SEO & organic growth for Kylie Cosmetics Greater Los Angeles AreaSEO Manager @ 888.com - Multilingual Website Targeting- Managing Large-Scale SEO/ASO Campaigns - Managing a team of content writers- Content strategy, publication and distribution- On-page SEO & Technical SEO for better Organic search performance From June 2013 to June 2014 (1 year 1 month) IsraelSEO Advisor, Growth & Paid Consultant @ Fortune 500 companies and Tech startups San Francisco Bay AreaSEO, Growth & Paid Acquistion Consultant @ Dome9 Security Search engine optimization management for Dome9 SaaS marketing strategy PPC & SEM acquisition strategy & execution San Francisco Bay AreaSEO & Growth Marketing Consultant @ SimilarWeb From March 2020 to August 2020 (6 months) Greater Los Angeles AreaSEO & Growth Consultant @ Localize.city (Madlan) Real estate SEO consultant for Madlan, the largest real estate in Israel, in charge of building organic growth strategies. From May 2018 to February 2020 (1 year 10 months) Head of SEO, Growth Marketing @ SimilarWeb • Grew site’s organic traffic to +500% YOY• Search keywords growth by 1000%• Improved leads by over +250%,Responsible for the global onsite and offsite B2B & B2C SEO and organic growth marketing strategy for SimilarWeb. Managed all cross-company SEO initiatives - from product to marketing to content - including creating a new mobile strategy, A/B testing, implementing schema.org and structure markup across all relevant pages, and building AMP pages. Achievements: Improved all the kind of search terms to the website such as:• Website traffic - #1 • Website Ranking - #1 • Website Statistics - #1 Technical issues:Improved the loading time of the site by 65% Doubled the number of indexed pages in Google * Reported to VP Growth* Built and structured the SEO in the organization From June 2014 to October 2018 (4 years 5 months) Greater Los Angeles AreaHead of SEO @ SimilarWeb Head of SEO / SEO lead - managing all SEO and organic growth strategy for SimilarWeb B2B SEO strategy. From June 2014 to April 2015 (11 months) Tel Aviv Area, IsraelSEO Lead @ Lyft Head of SEO/ SEO lead & organic growth to Lyft.com website and mobile apps* In charge of building SEO strategy for acquiring organically drivers and passengers * Served as an internal SEO thought leader across all relevant teams in growth organization * Responsible for developing, executing and managing SEO strategies• Define SEO requirements, tasks, and roadmaps for executing overarching Lyft SEO strategy From July 2017 to March 2018 (9 months) San Francisco Bay AreaSEO & Content Marketing Advisor @ TELUS SEO & Content Marketing consultant for Telus From 2017 to 2018 (1 year)
Waze
SEO Consultant
Bringg
Growth & Paid Acquistion Advisor
July 2016 to April 2017
Tel Aviv Area, Israel
Snyk
SEO & Paid Acquisition Advisor
November 2018 to July 2019
Trip by Skyscanner
SEO & Growth Advisor
July 2016 to May 2017
San Francisco Bay Area
Clickosmedia
Online Marketing Manager
September 2008 to February 2012
Israel
Check Point Software Technologies, Ltd.
SEO Consultant
Walmart
SEO Consultant
San Francisco Bay Area
Kylie Cosmetics
Search Engine Optimization Consultant
Greater Los Angeles Area
888.com
SEO Manager
June 2013 to June 2014
Israel
Fortune 500 companies and Tech startups
SEO Advisor, Growth & Paid Consultant
San Francisco Bay Area
Dome9 Security
SEO, Growth & Paid Acquistion Consultant
San Francisco Bay Area
SimilarWeb
SEO & Growth Marketing Consultant
March 2020 to August 2020
Greater Los Angeles Area
Localize.city (Madlan)
SEO & Growth Consultant
May 2018 to February 2020
SimilarWeb
Head of SEO, Growth Marketing
June 2014 to October 2018
Greater Los Angeles Area
SimilarWeb
Head of SEO
June 2014 to April 2015
Tel Aviv Area, Israel
Lyft
SEO Lead
July 2017 to March 2018
San Francisco Bay Area
TELUS
SEO & Content Marketing Advisor
2017 to 2018
What company does Roy Hinkis work for?
Roy Hinkis works for Waze
What is Roy Hinkis's role at Waze?
Roy Hinkis is SEO Consultant
What industry does Roy Hinkis work in?
Roy Hinkis works in the Marketing and Advertising industry.
Who are Roy Hinkis's colleagues?
Roy Hinkis's colleagues are Ulyana Guseva, Carolina Pinzón, Noam Bardin, Raphael MARIAGE, Yuval Targel, Allison Young, Rotem Artzi, Kosta Mogilevych, Ehud Shabtai, and Andre Pereira
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