I design digital products and services which people understand, use, like and sometimes even love. I am a User Experience Consultant and Designer.
I also advise startups in all aspects of customer and product development.
Design Lead UX @ Building, shaping and leading a high-profile product design team to disruptive digital realities while applying a human and user-centered design practice. From September 2014 to Present (1 year 4 months) Berlin Area, GermanyFounder @ Hands Up Industries is a UX & Interaction Design Studio based in Berlin. We believe in flexible, iterative process and communication. We love to support small agile teams with a vision.
www.handsupindustries.com From August 2012 to Present (3 years 5 months) Berlin Area, GermanySelf @ Passionate glow kid. Hyperactive experienced digital creative for:
- Product Strategy & Management
- User Experience Consulting & Planning
- Interaction and User Interface Design
- Usability Consulting
- Copywriting
selected Clients:
- The Boston Consulting Group Digital Ventures
- Deutsche Telekom
- Nokia
- AKQA
- T-Systems Multimedia Solutions
- txtr
- Mc Fit
- DDB Berlin
- Scholz & Friends
- Jung von Matt
- iconmobile
- Platoon
- MONOQI
- L'ArcoBaleno From February 2008 to Present (7 years 11 months) Happy Member @ From 2008 to Present (7 years) UX Consultant & Designer @ From May 2013 to August 2014 (1 year 4 months) Project CPO @ Leading Product Design and Development From September 2013 to April 2014 (8 months) Berlin Area, GermanyProduct Coach @ Advising the founders from choosing the right team, what to focus on, how to test it, who to partner with etc. Additonally conceptualising and designing the MVP to validate the business model.
www.etagen-erika.de From February 2013 to March 2014 (1 year 2 months) Berlin Area, GermanyHead of Product and Design @ www.campanda.com From April 2013 to August 2013 (5 months) Berlin Area, GermanyChief Product Officer @ www.larcobaleno.com From August 2012 to April 2013 (9 months) Chief Experience Officer | CXO @ product strategy, product and design management, design research, design exploration and discovery, interaction design, functional specification, content strategy and creation, copywriting From November 2011 to September 2012 (11 months) UX Lead LOOX @ Designed and developed the online platform to reach your training and nutrition goals from scratch to initial launch (2012) including website and iOS App. Powered by one of Europe's biggest gym chains, McFit. From June 2011 to December 2011 (7 months) Senior UX Designer | UX Lead Pedestrian Navigation (Maps on Meego) @ – supporting the team in translating business requirements and user needs into involving interactive experiences
– supporting research team to develop user proxies incl. archetypes, personas and scenarios in order to clarify results of usability testings and focus the team's design efforts on the needs of key users
– developing interactive prototypes for stakeholder reviews and testing (Paper, Axure, Adobe Catalyst)
– planning, facilitating user research, concept testing and usability testing
– working alongside with visual designers incl. initial briefing, design strategy, creative direction and quality assurance
– developing detailed UI design specifications & templates
– support product owner with sprint planning, story evaluation and reviews
– driving alignment between vertical units and framework team to enable consistent UX and seemless crossapplication flows
– supporting framework team in designing and evaluating new components
– design ideation and discovery From September 2009 to March 2011 (1 year 7 months) Senior UX Designer (Freelance) @ - lead the UX team
(details on request) From December 2008 to April 2009 (5 months) Senior UX Design @ - Product development: Vodafone360,horizontal
- UX strategy
- UI design From August 2008 to October 2008 (3 months) Senior UXD @ - development of a B2B online market place
- lead the UX team
(details on request) From February 2008 to July 2008 (6 months) Information Architect @ Fields of work:
- Information Architecture
- User Experience Design
- Creative Concept
- Copywriting
- Research, Planning
- eBranding and Consultancy
Focus: Creative Concept, IA
Clients: Audi, Diesel From 2007 to 2008 (1 year) Information Architect @ Fields of work:
- developed digital Marketing and digital Brand Strategies
- Creative Concept
- Information Architecture
- User Experience Design
- Research, Planning
- Copywriting
Focus: Creative Concept, IA
Clients: Audi, Volkswagen, Coca-Cola From 2005 to 2007 (2 years) Account Manager @ Project (selected case):
The Coca-Cola Company (05/10–06/08)
- Operational lead in Project Management on the development and execution of the global "We All Speak Football" online campaign (part of the global iCoke project)
- Coordinated all international vendors, local markets and their agencies as creative lead agency on this project (e.g. Panini Group (Italy), Agencia Click (Brazil), AKQA (U.S.), O&M (Thailand), W&K (Netherland)
Clients: Coca Cola, Springer, UFA From August 2005 to 2006 (1 year) Marketing Manager @ - Assistant to Managing Directors for re-structuring and organizing entire marketing, communication and sales operations
- developed online and offline marketing campaigns in coordination with contracted advertising agencies
- coordinated Journalists and Execution of Press conferences
- worked with strategic partners on developing Marketing and Sales strategies:
1) Siemens Building Technologies, Germany
2) Siemens Business Solutions, Singapore
3) Dräger Safety AG, Germany From February 2003 to July 2005 (2 years 6 months) Web Developer (New Media Relations) @ Focus: content management and concept development
Clients: Bundespressekonferenz, Echo Engineering (Belgium) From November 2003 to January 2004 (3 months) Project Manager @ Fields of work:
- client services
- consulting (digital branding, brand management)
- strategy
- creative concept (digital)
- copytext
Clients: ADAC Saxony, Ministry of Economics and Labour (Saxony), Lurgi Life Science From 2000 to 2002 (2 years)
Diploma @ University of cooperative education From 2000 to 2003 Technische Universität Dresden From 1998 to 2000 Robert Woloschanowski is skilled in: Information Architecture, User Experience, Interaction Design, Experience Design, Digital Marketing, Copywriting, User Interface Design, User-centered Design, Mobile, User Interface, Creative Direction, Personas, Concept Development, Usability Testing, Content Strategy