An experienced and passionate marketing professional with over 13 years of experience, Rob brings both client and agency-side experience to the table, working currently with FGL Sports Ltd. as Senior Manager, Campaign Marketing focusing on Sport Chek and Atmosphere brand initiatives. Prior to joining FGL, Rob worked with a number of leading multinational and acclaimed advertising and
An experienced and passionate marketing professional with over 13 years of experience, Rob brings both client and agency-side experience to the table, working currently with FGL Sports Ltd. as Senior Manager, Campaign Marketing focusing on Sport Chek and Atmosphere brand initiatives. Prior to joining FGL, Rob worked with a number of leading multinational and acclaimed advertising and communication agencies, servicing a broad range of clients in multiple industries, including consumer packaged goods, oil and gas, automotive, destination marketing/tourism, B2B, professional services, and non-profit organizations.
Rob’s commitment to developing insightful marketing strategies and integrated multi-channel campaign plans has resulted in ongoing and measurable success. He is a firm believer in single-minded messaging rooted in consumer insight, and understands the importance of targeted and data-driven communication plans (utilizing both traditional and non-traditional channels and platforms).
Senior Manager, Campaign Marketing - Brand @ From April 2013 to Present (2 years 7 months) CalgaryDirector of Communications @ Ad Rodeo is the celebration of creative excellence in Calgary. Each year, the Ad Rodeo Society provides creative professionals the opportunity to meet, talk, learn, mentor and celebrate what they do through several events that culminate in the Anvil Awards. The Anvil Award represents the special talent and effort it takes to be recognized by your peers for creating the very best.
As a not-for-profit society Ad Rodeo is administered by a volunteer Board of Directors and is devoted entirely to the development and support of industry members and young creatives. Partnerships with local and national sponsors allows us to promote mentorship and education through scholarships and facilitates internships at Calgary agencies.
While providing a benchmark for excellence, it is also the vehicle in Calgary to raise funds for the National Advertising Benevolent Society. With every successful event we are able to contribute funds to this vital organization that assists industry members through a variety of programs. From September 2012 to September 2013 (1 year 1 month) Calgary, Canada AreaGroup Account Director @ As a Senior Manager, Rob is responsible for the account leadership and strategic planning of large, high-profile brands for Venture Communications. Leading a team of Director and Manager level direct reports, Rob is committed to delivering strategically focused and accountable communication solutions. Rob has extensive experience with business development (leads all new business initiatives for Venture), as well the effective management of multi-million dollar budgets. From July 2009 to April 2013 (3 years 10 months) Account Director @ From August 2008 to July 2009 (1 year) Account Director @ From April 2006 to July 2008 (2 years 4 months) Account Supervisor @ From November 2002 to April 2006 (3 years 6 months)
B. Comm, Marketing @ University of Saskatchewan From 1996 to 2000 Rob Daintree is skilled in: Integrated Marketing, Strategic Planning, Communications Planning, Marketing Research, Client Presentation, Creative Briefs, Business Development, Creative Pitching, Revenue Forecasting, Multimillion-Dollar..., Team Management, Team Mentoring, Digital Marketing, Experiential Marketing, Social Media Marketing, Grassroots Marketing, B2B Marketing, Advertising, Relationship Marketing, B2B, Leadership, Brand Development, Digital Strategy
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