Results-oriented Senior Sales & Marketing Executive with a track record of leading global business unit strategic go-to-market programs and delivering financial results. Strengths in market positioning, innovation, competitive differentiation, budget management and process improvement. Expertise includes:
Marketing & Business Acumen: Delivering strong performance and financial growth by developing and leading effective strategies in market segmentation, brand management, market research, channel marketing and product innovation.
- Program Management of global outsourcing initiative yielded over $3B in total contract value revenue.
- SIS’ US operations was successfully positioned as an industry leader with the key industry analyst organizations.
- Business planning activities yielded over $100M in productivity improvement thus meeting FY02 EBIT objectives.
Planning & Execution: Strong strategic vision blended with effective tactical skills. Developing differentiating strategies, leveraging consumer insights and trends, leading and collaborating with teams to develop and implement plans that achieve goals.
- Led the sales and marketing development efforts for the SieQuence® solution which accounted for nearly 30% of SIS’ US revenues and had a total contract value of $525M within the first 2 years.
- Developed and managed lead generation programs which resulted in over $8.5M in contract revenue.
Product Marketing & Development: Skilled at leading the full life-cycle product/service development process from concept through launch
- Developed a series of packaged services offerings focused on providing consulting and assessment services for the distributed computing environment. Received the National Excellence Award in 2000 for work done in Consulting Services rollout.
Team Leadership: Building, developing and mentoring cohesive marketing and global cross-functional teams to deliver desired business results.
Specialties:Areas of expertise include: Go-to-Market Strategic Planning and Implementation ~ Global Services Marketing ~ Global Program Management ~ Service Offering Development ~ Services Rollout & Launch ~ Sales Training & Support ~ Relationship Building ~ Project Management ~ Analyst Relations ~ Managing Cross Functional/Multi-National Teams
President and Co-founder @ From June 2015 to Present (5 months) Owner/Principle Consultant @ From June 2012 to Present (3 years 5 months) Greater Chicago AreaChief Marketing Officer @ From October 2013 to June 2015 (1 year 9 months) Greater Chicago AreaDistrict Director, Midwest Region, Global Client Relationship Office @ From November 2011 to June 2012 (8 months) Sr. Director, Marketing, Communications & Analyst Relations @ From April 2010 to February 2011 (11 months) Co-Chairman, Diversity & Inclusion Task Force @ From October 2008 to February 2011 (2 years 5 months) Senior Director, Innovation Management – Cloud Strategy @ From October 2009 to April 2010 (7 months) Sr. Director, Global Marketing & Strategy @ From November 2003 to October 2009 (6 years) Director, Marketing Programs & Information @ From 2002 to 2003 (1 year) Dir. Business Planning & Development @ From February 2002 to November 2002 (10 months) Director, Services Marketing @ From 1999 to 2002 (3 years) Business Development Manager, Internetworking Practice @ From 1998 to 1999 (1 year) Territory Sales Manager @ From 1996 to 1998 (2 years) Strategic Planner - Advantis/IBM Global Network @ From 1994 to 1996 (2 years) Voice Applications Specialist – Consulting & Services @ From 1992 to 1994 (2 years) Advisory Marketing Representative @ From 1988 to 1992 (4 years)
BS EET, Electrical Engineering Technology @ Purdue University From 1982 to 1988 Shaw High School Raheem Hasan is skilled in: Go-to-market Strategy, Marketing Strategy, Product Marketing, Marketing Management, Marketing Communications, Product Management, Industry Analyst..., Budget Management, Lead Generation, Program Management, Project Management, Project Planning, Alliances, Demand Generation, Event Marketing, Project Execution, Field Marketing, Sales Management, Cross-functional Team..., Management Consulting, Six Sigma, Secondary Education, Elementary Education, B2B Marketing, B2B Marketing Strategy, Services Marketing, Services Product..., Business Alliances, Outsourcing, Cloud Computing, Leadership, Telecommunications, Management, Training, Strategy, Business Planning, Process Improvement, Team Leadership, Sales Operations, Market Research, Strategic Planning, Marketing, Managed Services, Consulting, Integrated Marketing, Sales, Strategic Partnerships, CRM, Business Development, Product Development