I am a multi-faceted, modern marketer that possesses deep hands-on experience developing and implementing highly effective digital marketing strategy, the technical knowledge to execute the related marketing programs and the analytical skills to measure and calibrate their effectiveness. Strengths: Designing and implementing digital marketing strategy for enterprise companies utilizing sales and marketing systems such as Eloqua, Salesforce, Omniture, Kapost, Google Analytics and Alfresco to effectively measure and optimize marketing spend. Highly organized and comfortable working on complex projects with multiple work streams Strong interpersonal, leadership and communication skills Ability to interface closely with key stakeholders including senior executives, partners and client leadership

Sr. Sales Consultant | Oracle Marketing Cloud @ As a member of the enterprise sales team, I help our customers transform their marketing by truly understanding their target audience and engaging them with cross-channel marketing to enable them to target, engage, convert, analyze, and use marketing technology to deliver a unified customer experience. From March 2015 to Present (10 months) Greater Atlanta AreaDirector, Marketing Services @ Responsibilities include developing new business, leading marketing strategy sessions with select clients and and validating resource plans and project scope. From October 2014 to March 2015 (6 months) Greater New York City AreaSenior Manager, Brand & Digital Marketing @ Core responsibilities include development of the marketing strategy, execution and optimization of activities to increase awareness, adoption and retention with audiences across LexisNexis marketing channels (eg. web, social media, events, product and mobile) for risk management, fraud prevention, background checks, public records, and identity management solutions. Additional responsibilities include end user advocacy and the translation of business and brand objectives into meaningful design and interactions to increase demand and influence within our markets. The role includes executing the brand’s digital experience, developing an effective visual identity system and supporting a sustainable structure for consistent delivery and collaborating with both internal and external partners. From September 2011 to September 2014 (3 years 1 month) Senior Technology Marketing Manager @ Responsibilities include managing complex marketing campaigns, determining requirements, researching audience and communications needs, setting interactive strategy or broader communications channel applications and managing timelines and resources. This includes leveraging the Oracle CRM/SFA system, the Marketing Automation Engine (Eloqua), Databases and Email programs. From February 2010 to October 2011 (1 year 9 months) Senior Marketing Manager @ In the role of Senior Marketing Manager, I was responsible for creating compelling marketing programs that generated ROI utilizing both online and offline marketing vehicles for cloud-based payment, invoice and banking solutions for corporations, financial institutions and banks globally. From April 2008 to February 2010 (1 year 11 months) Senior Marketing Manager @ In the role of Senior Marketing Manager, I was responsible for creating compelling marketing programs that generated ROI utilizing both online and offline marketing vehicles. This included planning, executing and tracking the results of large-scale and complex marketing campaigns in the Enterprise software space. From September 2005 to April 2008 (2 years 8 months) Marketing Manager @ As the head of e-Marketing, I was responsible for the development and management of all online marketing strategies, including creative development, implementation, and reporting for branch deposit automation solutions for teller image capture, remote deposit capture, image ATM and cash vault solutions and a central collection, processing, reporting, and routing solution for back office replacement for financial solutions. In this capacity, I led the company’s online marketing strategies from conception to execution. From 2001 to 2005 (4 years) IT Consultant @ Participated in several client engagements and internal initiatives as a Nextera consultant. Worked diligently to solve complex problems, develop new skills and depth in unfamiliar technologies in order to deliver results for clients. Major responsible included the architecture, development, and deployment of complex web applications. From June 2000 to September 2001 (1 year 4 months) Team Lead @ Conceptualized, designed and implemented the user interface for hsupply.com, an e-procurement hospitality portal. Major responsibilities included leading and collaborating with a team of five developers from the requirements phase through the conceptual and production phases, crafting an overall design strategy and documentation of the website architecture. From February 1999 to June 2000 (1 year 5 months) Design Team Lead @ From April 1997 to February 1999 (1 year 11 months) Marketing Manager @ Led the design and development of the user interface for globalnoise.com, a web community/portal for software engineers. From 1998 to 1999 (1 year)

B.A Business Administration, Marketing @ University of Georgia - Terry College of Business From 1993 to 1996 Niraj Sharma is skilled in: Salesforce.com, Product Management, Lead Generation, Web Analytics, Online Marketing, Copywriting, SEM, Conversion Optimization, SEO, Online Advertising, Integrated Marketing, Databases, Marketing Strategy, Demand Generation, White Papers