Director SEO @ Maker Studios is the global leader in online short-form video and the largest content network on YouTube. Maker specializes in reaching millennial audiences across multiple programming genres. Maker’s network includes 55,000 independent creators from more than 100 countries, attracting over 11 billion views per month, with a growing scale driven by its robust technology
Director SEO @ Maker Studios is the global leader in online short-form video and the largest content network on YouTube. Maker specializes in reaching millennial audiences across multiple programming genres. Maker’s network includes 55,000 independent creators from more than 100 countries, attracting over 11 billion views per month, with a growing scale driven by its robust technology platform, direct-to-consumer distribution and data analytics. Maker is home to many of the world’s leading online talent and award-winning original programs such as “Epic Rap Battles of History.” Maker Studios is a wholly-owned subsidiary of The Walt Disney Company and is headquartered in Los Angeles, with operations in New York, London, and Singapore. For more information visit http://www.makerstudios.com. From February 2015 to Present (11 months) Head of SEO @ Ranker is a crowdsourced platform that consumers visit 12 million times a month to view, rank, and vote on broad opinion-based questions ranging from the yummiest gluten-free crackers to the most attractive celebrities to the top inexpensive cars. Ranker is the “Yelp for everything else”.
To consumers, Ranker is a publisher (80 million+ monthly pageviews, Quantcast Top 100 for mobile web). Equally importantly, Ranker is a fully-semantic consumer data collection machine. This data produces continually updated rankings across 1000s of topics with intrinsic value far beyond regular pageviews and has in parallel built an “opinion graph” (people who like X also like Y, and think Z is expensive) with over 7 million “edges”. This data has immense value to market researchers, ad agencies, ad targeters, and other enterprise customers who derive value from consumer psychographic behavior
In addition to being a destination site, Ranker’s platform is fully portable as well, and hundreds of publishers big and small use Ranker widgets to power list-based ranking and polling on their sites, often as the “reader’s poll version” of editorial lists. From December 2013 to February 2015 (1 year 3 months) Los Angeles, CaliforniaSEO & Content Marketing @ Execute custom link building campaigns, keyword-targeted content publishing, and on-site recommendations to a myriad of OPUBCO clients as well as OPUBCO web properties such as Newsok.com and Wimgo.com.
Aim to improve organic search engine rankings for all existing clients as well as increase organic traffic for relevant keywords in order to positively impact our client's bottom line. From May 2011 to September 2013 (2 years 5 months) Oklahoma City, Oklahoma AreaDue Diligence Research Intern @ Provide comprehensive background risk assessments of prospective and existing clients, business partners and agents, in order to mitigate international business, legal and reputational risks.
Prepared Due Diligence Reports on counterparty companies. These reports analyzed the operations, history and financial standing of counterparty companies and were the critical decision-making tools used to determine a company’s wherewithal. From February 2008 to June 2010 (2 years 5 months) Associate Editor @ Edited and provided critiques for fiction manuscripts.
Pitched and marketed clients to agency owner and assessed the market viability of each prospective manuscript.
Created original brochures and pamphlets using Adobe InDesign to recruit nearby novelists around campus and at local literary events. From November 2008 to May 2010 (1 year 7 months)
Certificate in Marketing Strategy, Marketing @ Cornell University - Johnson Graduate School of Management From 2013 to 2014 Liberal Arts, Dual major English, Philosophy: Law, Morality, and Society @ Tulane University From 2007 to 2010 Matthew Scyoc is skilled in: On-Site SEO, Keyword Research, E-commerce, SEO Content Publishing and Management, Link Building Strategy Development, Link Building, E-commerce SEO, SEOmoz, SEO Audits, Search Engine Ranking, SEO, Google Webmaster Tools, Google Adwords, Web Marketing, Online Advertising