CEO, SaaS, eCommerce

CEO / Founder @ Windsor Circle's Predictive Lifecycle and Retention Marketing platform helps retailers grow their customer lifetime value and increase customer retention. We power predictive, personalized, and automated marketing programs through the entire lifecycle, including browse abandonment, cart recovery, post-purchase, product replenishment, loyalty, and win-back campaigns using a retailer’s existing marketing software. Founded in 2011, Windsor Circle won Google's first pitch contest in 2014, has raised $8.75MM in venture capital, and helps over 300 retail clients increase customer lifetime value and retention rates. From January 2011 to Present (5 years) Vice President of Sales @ * Grew sales from $2M to $13M in a completely bootstrapped environment * Increased average deal size by an order of magnitude from $2.5k to $25k per deal. * Posted multiple six figure deals * Doubled the number of clients to over 800 clients * Deployed Salesforce.com (and spoke at Dreamforce '07, '08) From November 2005 to December 2010 (5 years 2 months) Academic Programs Manager for the East @ Strategic initiative with executive sponsorship to drive better adoption of SAS within universities. From June 2005 to November 2005 (6 months) Independent Consultant @ Initiated broadband wireless project for CEO, CTO of SpectraSite, one of the largest wireless tower operators in the US. Successfully transferred to internal project management team for “go-live” demonstration. Spurred significant collaborative effort between CTO of SpectraSite and GM of Cisco’s Mobile Wireless Group. Represented SpectraSite in WiMAX Forum meetings in Boston and Miami. Led exploration of broadband wireless aggregation model for BandWidth.com. Advised senior executive team on the potential spin-out of a new company based on WiMAX. Developed financial model to analyze business opportunity. Brought 3-month exploration to successful “no-go” decision based on risk profile. Currently advising InterSouth, one of the most active early-stage venture funds in the Southeast From September 2004 to May 2005 (9 months) President, MBA Student Association @ • Led 45+ student clubs and organizations serving 550 students • Efficiently set and managed $130,000 budget • Instituted quarterly accountability sessions to help volunteer student leaders improve club performance • Co-led innovative Leadership Track, a for-credit class designed to improve institutional knowledge and to instill leadership skills in student leaders From June 2003 to May 2005 (2 years) MBA Intern, Launched Profitable WiFi Practice @ • Generated market analyses and financial pro-formas of WiFi business opportunities and led business development efforts resulting in $200,000 in new revenue in a single summer • Created project implementation plan, hired WiFi engineer, and managed project launch, resulting in potential 40% margin on project • Developed process maps and computer based simulation models of various business lines to help increase margins from -6% to 30% From May 2004 to August 2004 (4 months) Regional Sales Manager, US Mid-Atlantic @ • Top 3 sales representative, closing over $1.2M in enterprise software deals • Contributed to 15 consecutive quarters of sequential revenue growth by leading business development efforts with executives such as CFO, Ryder Trucks and CIO of ADT Security • Pioneered and signed partnership with Wachovia, the nation’s 4th largest bank, generating several hundred new opportunities with Wachovia’s business clients From May 2000 to May 2002 (2 years 1 month) Vice President, Commercial and Partner Sales @ • Developed and executed business plan to enter commercial marketplace for the first time in company history, resulting in over 15 corporate deals with companies such as First Union, GEICO, and PACCAR • Hired, trained, and managed 10-person sales team to implement strategy • Created first channel sales program in company history, leveraging integration partners such as Accenture and CAP Gemini to extend sales presence From January 1998 to April 2000 (2 years 4 months) Sales Representative, Federal Software Division @ • Signed 3rd largest software contract in company history with the FBI • Managed negotiations, product launch, marketing, and sales of OEM’d products From January 1996 to December 1997 (2 years)

MBA, Entrepreneurship @ UNC Kenan-Flagler Business School From 2003 to 2005 BS, Double Major: Philosophy, Political Science @ University of North Carolina at Chapel Hill From 1990 to 1995 Northern High School From 1987 to 1990 Matt Williamson is skilled in: E-commerce, Entrepreneur, Sales Process, Retail, Email Marketing, SaaS, Analytics, Marketing Strategy, Cloud Computing, Enterprise Software, Digital Strategy, Salesforce.com, Customer Experience, Strategic Planning, Business Strategy