Creative, detail-oriented Marketing Executive experienced in developing, implementing, and managing innovative, effective national and international marketing strategies for multiple brands and products simultaneously, increasing sales and building brand awareness.

Director, Online Marketing @ Conceptualized, developed, and launched an e-marketing campaign, increasing recipient database by over 1,195%. Consistently created engaging content, resulting in open (35% average) and click rates (15.5% average) over 10% higher than industry standards and earning the Constant Contact All Star Award for three consecutive years. Produced scripts, images, audio, and video editing for multiple cutting-edge product videos each month, featuring the office products industry’s most compelling brands and products. Responsible for managing multiple social media sites and developing stimulating, daily product articles to engage followers. Organized and conducted office products industry webinars to train resellers on how to effectively market and differentiate their brands and services via social media, PPC marketing, SEO and email marketing. Produced quarterly metrics and marketing analysis, utilizing data to implement effective future marketing strategies. Designed web banners, product flyers, pamphlets, brochures, presentations, social media images, and a variety of other digital and traditional marketing materials. Drafted company press releases and instructional articles for publication in industry magazines. From June 2010 to May 2015 (5 years) Vice President @ Instrumental in growing the account base throughout the Tampa Bay region. Integrally involved in product sales and competitor product information analysis, developing sales and marketing plans that implemented effective SEO strategies and PPC advertising and spoke directly to consumer interests resulting in increased web traffic and sales. Successfully measured ROI on PPC advertising and email marketing and social media campaigns utilizing a variety of reporting methods. Managed the sales staff, inside sales team, customer service personnel and delivery staff. From 2009 to 2010 (1 year) Sales Representative @ Increased sales in assigned territory by 23% in first year. From 2008 to 2009 (1 year)

Bachelor of Science, Psychology @ University of Florida From 2000 to 2003 High School Diploma, Advanced Placement/Honors Classes @ East Lake High School From 1996 to 2000 Mandy Pusatera is skilled in: Digital Copywriting, Copywriting, Social Media Marketing, Email Marketing, Social Media, Online Marketing, Marketing Strategy, Facebook, B2B, Sales Process, Web Marketing, Direct Marketing, Sales Operations, Sales Presentations, Direct Sales