Marketing leader known for building strong teams and using data-driven customer acquisition strategies to successfully grow businesses.
Director of Marketing @ From August 2015 to Present (3 months) Head of Customer Acquisition @ From August 2014 to August 2015 (1 year 1 month) Manager II, Marketing Analytics @ From March 2012 to August 2014 (2 years 6 months) Greater Boston AreaDirector of Measurement & Analytics @ From October 2011 to March 2012 (6 months) Manager, Measurement & Analytics @ From April 2011 to October 2011 (7 months) Senior Analyst @ From February 2010 to March 2011 (1 year 2 months) Senior Analyst, Strategy and Analysis @ From July 2007 to February 2010 (2 years 8 months)
MBA, Marketing, Entrepreneurship @ Boston University - School of Management From 2009 to 2012 BBA, Business Administration, Economics @ Roanoke College From 2003 to 2007 BA, Psychology @ Roanoke College From 2003 to 2006 Concord-Carlisle High School John Pauler is skilled in: Building Strong Teams, Team Leadership, Web Analytics, Omniture, Google Analytics, Multivariate Testing, Google Website Optimizer, Data Analysis, Excel, SQL, SPSS, Stata, Statistics, Linear Regression, Logistic Regression, Attribution, Google Adwords, PPC, SEM, SEO, Social Media, Digital Media, HTML, Mentoring, Mobile Marketing, Online Advertising, Marketing Strategy, Interactive Marketing, Digital Marketing, Analytics, Digital Strategy, Email Marketing, Multi-channel Marketing, Direct Marketing, Display Advertising, Search Advertising, Strategy, DoubleClick, Competitive Analysis, High Performance Teams, A/B testing, Microsoft Excel, Segmentation, Social Media Measurement, Marketing Research, A/B Testing