Fifteen years leadership experience, with in depth understanding of the diverse aspects of sales, marketing and strategic business planning.
Skilled in maintaining flexibility, resourcefulness and an entrepreneurial spirit in an ever-changing and competitive industry.
Self-directed and effective in taking initiative and developing new programs and services that generate significant revenues and exceed corporate objectives.
A dedicated and enthusiastic leader, able to motivate teams to perform at their best in providing excellent service and developing ongoing, profitable client relationships.
Director of Marketing @ From June 2013 to Present (2 years 7 months) Cedar Rapids, Iowa AreaManager, Online Advertising @ Social Media, Corporate Partnerships, Mobile, Podcasting From July 2012 to June 2013 (1 year) Cedar Rapids, Iowa AreaSocial Media Marketing Manager @ From October 2011 to July 2012 (10 months) Product Manager @ From May 2011 to October 2011 (6 months) General Manager @ From March 2008 to May 2011 (3 years 3 months) General Manager @ Execute brand strategy through successful strategic and tactical sales plans. Drive profitable growth and customer satisfaction, ensuring net customer growth. Work with Senior Vice President to establish and achieve market goals and objectives by channel. Determine and formulate policies, marketing plans and business strategies to provide overall direction of the West Region. Plan, direct, and coordinate operational activities at the highest level of management with the help of subordinate managers. From March 2008 to October 2010 (2 years 8 months) Director of Sales @ •Managed and monitored the administrative, sales, marketing and agent distribution areas, ensuring efficient workflow to meet market objectives, i.e. cash flow, customer growth and retention.
•Reviewed and analyzed monthly financial reports to ensure control, reduction of expenses and maximum achievement of budgeted goals.
•Analyzed the business strengths/weaknesses related to competition; developed competitive market advantage strategy.
•Developed and implemented pricing strategies to grow customers and revenues at appropriate cost levels
•Achieved market penetration goals by meeting or exceeding budgeted net subscribers on a monthly basis, month after month
•Initiated public relations and community involvement through participation in charity and business events
•Developed and presented quarterly business reviews to Vice President of Sales and Chief Operating Officer
Accomplishments:
Exceeds Expectation annual performance reviews for five years employed
Exceeded budgeted expectations in all key performance indicators measured
Industry leading retention of customers.
2006 Dynamic Leader Award winner
Four time Sparks Award winner for outstanding customer service in the Iowa market. From February 2002 to June 2007 (5 years 5 months) Executive Director @ Developed and maintained successful relationships to ensure that the organization had a significant role in the community with stakeholders, health care community, state and local government agencies and private foundations.
Formulating policies and planning recommendations for the Board of Directors.
•Creating and implementing comprehensive strategic and long range plans to carry out the organization's mission.
•Program development and implementation, fund raising, increasing income and diversifying income sources, as well as public relations and marketing campaigns.
•Developed a strong Scientific Advisory Board of doctors, social workers and transplant surgeons statewide
•Created and implemented budgets including a surplus of income for investments.
•Ensured that programs, products and services were consistently presented in a strong, positive image to the community and to relevant stakeholders. From September 1997 to February 2002 (4 years 6 months)
Bachelor of Arts (B.A.), Public Relations, Advertising, and Applied Communication @ Mount Mercy College From 1992 to 1996 Jodi "JV" Jodi "JV" Valenta is skilled in: Business Development, Sales Operations, Brand Awareness, Direct Sales, Customer Service, Account Management, Strategic Planning, Leadership, Sales Management, Customer Retention, Time Management, B2B, Marketing, Social Media, Team Building