Jasmine Victor is a creative strategic marketing and branding specialist. It is her goal to develop creative ideas and translate them across various mediums to inspire and encourage others worldwide. Jasmine currently oversees Integrated Marketing for Comedy Central, Spike, CMT, & TV Land. In this role, her key responsibility is developing multiplatform short and long term revenue generating campaigns for Fortune 500 companies. An expert in the fields of Pop Culture, Sports, Music and New Media, she uses this proficiency to identify trends and tailor her efforts to create strong brand identities and lasting relationships between the product, client and end consumer. A resident of New York City for 11 years, Jasmine’s career began at the quintessential voice for fashion, art, music and film, Interview Magazine, where she worked under the Fashion and Beauty Advertising Directors to catering to the world’s leading high-end luxury fashion and beauty brands. From there, Jasmine lent her talent to Spike TV Affiliate Marketing. Her evolving leadership landed her at The Oxygen Network to focus her Affiliate Marketing expertise on the coveted young female demographic, before returning to her roots at MTV Networks and Spike to delve into the emerging digital/new media platform. Jasmine is a member of several professional organizations including National Association of Multi-Ethnicity in Communications (NAMIC), ProMax BDA (Promotion and Marketing Professionals in Broadcast Media), National Association of Black Journalists (NABJ), and Cable and Telecommunications Association for Marketing (CTAM). In 2009, she was honored to be handpicked by NAMIC as a Next Generation Leader and completed their Executive Leadership Development Program lead by UCLA faculty. Currently, Jasmine lives in Los Angeles, CA and is a native of Chicago, IL. She is a graduate of New York University - Stern School of Business with a B.S. in International Business & Marketing.

Sr. Director of Integrated Marketing | Comedy Central, Spike, CMT, & TV Land @ Oversee creative national advertiser integrations (i.e. storyline integration, product placement, etc) within original scripted programming across Comedy Central, Spike, CMT, & TV Land. www.viacomvelocity.com From February 2008 to Present (7 years 11 months) Greater Los Angeles AreaManager, Affiliate Marketing @ Developed and managed Oxygen Affiliate Ad Sales incentives and promotions. Developed and supervised creation of: branding materials (print & online), trade advertising (print & online) and taggable on-air spots. Produced content for B2B website. Transitioned new presentation software and developed interactive brand presentations. Strategized and directed annual contractual media buys. Supervised and coached Affiliate Marketing Coordinator and Assistant to achieve department and professional goals. * Worked with Affiliate Marketing Director to develop and execute the exclusive Affiliate Ad Sales promotion, Girls Gone Wired, with national reach, garnering approximately $1.5 million in cross-channel media support. * Developed content and managed production of monthly e-newsletters and email blasts (affiliate and consumer) resulting in a 40% increase in open rates. From July 2006 to December 2007 (1 year 6 months) Coordinator, Content Distribution and Partner Marketing @ Responsible for development of Spike TV Affiliate Ad Sales initiatives and promotions. Created branding materials and integrated multi-platform promotions that helped solidify Spike TV brand identity as well as affiliate ad revenue. Produced content for B2B website. Examined viewer, brand and ratings research to develop sales and marketing presentations that reenforced brand strength. Managed and coached Affiliate Marketing Assistant to achieve department and professional goals. * Coordinated and successfully executed affiliate local events and talent appearances for Spike TV's Prosocial-Check Up or Check Out, Video Game Awards, Ultimate Fighting Championship and WWE throughout the United States and Canada. * Developed and executed Affiliate Ad Sales promotion for The Ultimate Fighter 2 series, where my efforts garnered over $4.5 million in cross-channel media support. * Exceeded Video Game Awards Affiliate Ad Sales media support goals by 60% in 2005. From January 2004 to July 2006 (2 years 7 months) Advertising Sales Assistant @ Assisted Fashion/Retail Director and Senior Account Manager with daily activities. Prepared monthly sales reports, client media proposals and share of market reports. Coordinated all pitch materials for account sales calls, presentations and client meetings. * Managed five interns and delivered performance reviews for their development. From October 2002 to January 2004 (1 year 4 months) Project Coordinator @ Coordinated and assisted with media planning and marketing strategies for clients including Nextel, Bulldog Bikes, Foot Action and The Apollo Foundation. Prepared presentations and branding solutions for new clients. Developed and managed monthly inventory and profit analysis reports for clients including Seven 21, Inc. From 2002 to 2002 (less than a year)

Bachelor of Science (B.S.), International Business & Marketing @ New York University - Leonard N. Stern School of Business From 1998 to 2002 Landmark - SELP From 2013 to 2013 Jasmine Victor is skilled in: Email Marketing, Integrated Marketing, Advertising, Strategic Planning, Social Media, Digital Media, Marketing Strategy, Entertainment, Blogging, New Media, Affiliate Marketing, Media Planning, Marketing, Creative Direction