Highly successful Commercial Business Leader with 20+ years Global Brand Management experience in Blue-chip Brands spanning the UK, Europe, North America/Canada and APAC. Proven ability of delivering clear strategic direction and profitable growth in the Luxury, Fashion, Retail, Sporting Goods and FMCG sectors. My strengths and experience include: - Board Level Director and Private Equity - Business transformation, integration and mergers - Controlling a P&L - Management of wholesale, retail, e-commerce, distributors and sales agents - Managing and motivating high performing teams - Strategic planning and execution - Creation and delivery of creative campaigns/initiatives - New product development and market launch - Brand extension licensing

Managing Director UK & Ireland @ A-TEX is a leading global provider of bespoke and innovative luxury brand identity products for the fashion industry including woven labels, hang tags, trims, packaging solutions and in-store visual merchandising. Global customers include Thomas Pink, Gant, Bestseller Group, Calvin Klein and Hugo Boss. Executive Director with full autonomy and P&L accountability for the UK and Ireland, reporting to the CEO in Denmark. Managing a multi-functional team in design, sales, customer operations, finance and sourcing. During my short tenure I have restructured the organisation to give greater focus to the strategic priorities. We have reduced overheads, improved margins and strengthened relationships with existing brand owners whilst successfully securing new high profile international customers. From February 2015 to Present (11 months) Leicester, United KingdomGlobal Sales & Marketing Director @ From June 2009 to February 2015 (5 years 9 months) Sales Director EMEA @ From June 2008 to June 2009 (1 year 1 month) Amsterdam Area, NetherlandsGM / Head of Pan European Accounts @ From May 2006 to May 2008 (2 years 1 month) Bolton, United KingdomCommercial Director Europe @ From January 2005 to May 2006 (1 year 5 months) Amsterdam Area, NetherlandsGeneral Merchandising Manager EMEA - Apparel & Equipment @ From June 2001 to January 2005 (3 years 8 months) Strategic Account Manager @ From June 2000 to June 2001 (1 year 1 month) Newcastle upon Tyne, United KingdomApparel Key Account Executive @ From June 1998 to June 2000 (2 years 1 month) London, United KingdomApparel / Accessories Field Sales Executive @ From September 1996 to June 1998 (1 year 10 months) Territory Sales Representative @ From September 1994 to September 1996 (2 years 1 month) Mobile Sales Representative @ From January 1994 to September 1994 (9 months) Store Manager / Buyer @ From January 1987 to January 1994 (7 years 1 month)

Jamie Tunnicliffe is skilled in: Sales Management, Retail, Key Account Management, E-commerce, Apparel, Strategy, Merchandising, Marketing Strategy, Forecasting, Integrated Marketing, Luxury Goods, New Business Development, Brand Management, Product Development, Product Marketing