Gayle Kennedy has a strong background in marketing, sales, and business operations. She worked in marketing for Sea World Parks and Entertainment for 6 years, where she was solely responsible for writing the annual marketing plan for group sales and private events. She was responsible for hitting the attendance and revenue goals for those categories, bringing in over $2 million in revenue annually. Gayle used strategic communications such as social media and email marketing to achieve her goals. She also lead a team of 10 Seasonal Group Sales Agents.
Currently, Gayle is the Operations Manager for Broad Street Development, a Manhattan based real estate development company. She is responsible for managing and implementing building budgets, construction plans and renovations, and managing investor financial reports.
Gayle is in her final semester of her MBA program at Holy Family University in Philadelphia, PA.
Other skills include: Writing, and Video Editing/Hosting
Property Manager @ From June 2013 to Present (2 years 7 months) Greater New York City AreaOperations Manager @ From May 2012 to June 2013 (1 year 2 months) Marketing Manager @ • Solely responsible for bringing in annual group ticket and event sales revenue
• Manager of 10 Seasonal Group Sales Agents
• Responsible for the planning, promotion, communication, and execution of all youth events and private events such as charity functions, corporate events, conferences, and private upscale parties- about 10 per year
• Project manager of the Sesame Place Education Program
- Works directly with Sesame Workshop’s Research and Development team and an outside educational consultant to create the program materials, and coordinates all Sesame Place staff
• Account Manager for all preferred group ticket clients and group promotional partners
• Selected for the 2010-2011 Sea World National Sales Team, which handles the promotion of all 10 SEA parks (Sea World, Busch Gardens, Discovery Cove, etc.)
- Travels to conventions and gives sales presentations on all of the SEA products
• Performs weekly sales and promotions reporting and analysis From 2008 to May 2012 (4 years) Marketing Assistant Manager @ I gained sponsorships for event weekends, secured retail promotions, managed events, analyzed web trends, and wrote content for the monthly email newsletters From 2006 to 2008 (2 years)
MBA, Business @ Holy Family University From 2010 to 2013 Bachelor of Science in Leadership @ University of Delaware From 2005 to 2008 Communication @ University of South Florida From 2004 to 2005 Gayle Kennedy is skilled in: Microsoft Word, Event Management, Final Cut Pro, Marketing, Email Marketing, Advertising, Online Marketing, Event Planning, Social Media, Marketing Communications, Social Networking, Media Relations, Public Speaking, Blogging, Outstanding people skills
Websites:
http://www.sesameplace.com