I am 32 with over 9 years of Consulting in Products, Retail and Media & Entertainment Industry with focus on eCommerce, Mobile and Omni-Channel strategy definition. Currently I am an Accenture Manager and I'm working for the Accenture Interactive Team of Milan (eCommerce centre of Excellence). During the last 4 years I've been involved in full omni-channel transformation programs across Europe. Excellence in building relationships with Client and with Team, I have experience in program and project management and ability to drive key results in a variety of business environments and managing teams across different locations. Contact info: fabio.marastoni@gmail.com Specialties: Project and Program Management, Change Management, Planning, Coaching and Teamworking, Leadership Industry Skills: SAP, Multi-Channel, eCommerce, CRM, Direct Marketing, Paymet Gateway, Social Media, SEO, Intershop Enfinity, Adobe Marketing Cloud, Cross-Channel, Hybris, Adobe, Analytics, Marketing Cloud, CQ5, AEM, Omni-Channel

Omni-Channel Functional Lead @ Omni-channel strategy definition with focus on the Digital channel for a Luxury Fashion Brand • Requirements ghatering and definition with BPOs • Global and Local approach applied to different markets / countries • Governance and Organization definition (processes, roles, in-sourcing approach, vendors relationship) • Strong interactions with the Technical Team for the solution design (based on the top vendors and providers) • Solution based on: Adobe Marketing Cloud (AEM, Analytics and Target) + Elastic Path The project has also a deep Business Development engagement for the initiative. http://www.accenture.com/us-en/landing-pages/Pages/fashion-luxury-industry.aspx From November 2014 to Present (1 year 2 months) eCommerce Business Consultant @ I am a team member of Accenture Interactive of Milan (eCommerce Excellence Center). Omni-Channel Transformation Journey for a Luxury Brand of Food and Beverage. • 41 Markets and 60 countries, characterised by different stage of maturity, sales volume and market complexity. • Requirements ghatering with BPOs. • Functional Design Lead for Mobile (App and mSite) and Content/Frontend areas • Strong interaction with other channels (Trade, Botique, CRC, CRM and B2B) • Involved in the build, go-live and post go-live phases From February 2013 to November 2014 (1 year 10 months) eCommerce Business Consultant @ Client: Fashion Project: Demo and Workshop Preparation • Full day workshop and live demo preparation • Team and external Partners/Vendors coordination • Live demo on eCommerce platform (Hybris) based on specific input scenarios from the Client • Workshop topics: eCommerce, Logistics and Financial process • SME for eCommerce and Mobile processes / best-practices Two weeks of preparation plus 3 days on-site, the success of the DEMO was a prerequisite to access to the RFP; achieved. From February 2013 to February 2013 (1 month) Role: Program Manager (Consultant) @ • Manage all eCommerce and CRM processes and platforms • Guidance of Client and Development Teams which are based on different locations. • Continuos communication and close Relationship with Client and his Business Partner about sales and new technical implementations. • Design and implementation of enterprise processes, governance, operative and organizational model to deliver operations control and visibility. • Enablement of highly automated integrations between Business Unit and external partners in order to contain operating costs. From October 2011 to January 2013 (1 year 4 months) Milan Area, ItalyRole: Assistant Project Manager (Consultant) @ - Reengineering of Customer Registration process to acquire more registered users. - Collecting data Customer for eCommerce Personalization: clustering, promotions and products proposition. - Taxonomy analysis for Catalog Management: categories, facet navigation and product attributes. From July 2012 to October 2012 (4 months) Milan Area, ItalyRole: Assistant Project Manager (Consultant) @ Worked closely with the Project Manager to help ensure the smooth running of the project on: • Definition of the integration strategy to launch and support a reseller business model. • Reengineering of CRM capabilities to encompass online sales and Customer Care functions in a multichannel environment. • Design and development of new e-Commerce/CRM business and technological capabilities. From March 2010 to October 2011 (1 year 8 months) Milan Area, ItalyRole: Partner and Web / Marketing Director @ • Planning, analysis and co-ordination of web development, from the selection of technical infrastructure to the choice of development partners: plus hundreds of websites realized. • Offshore Development Director for Delivery Team (India): cost reduction. • Proposed and Implemented Online, eTourism Booking Platform and CMS. • Led Affiliations, ADV and Direct Marketing with Booking.com, Google, Tradedoubler and other companies. From March 2008 to February 2010 (2 years) Milan Area, ItalyTechnical Consultant @ • Reengineering operation & development tasks of the Buying Process on SAP platform: SD, MM and FI modules. Increased performance, reduced cost and time by process automation. • Directed team of 6 people working on: Data Ware House, Marketing Platform, Circulation System and Financial Controller. • Responsible for the customer interactions in the business, getting functional requirements for new implementations as well as proposing and implementing solutions. From October 2003 to February 2008 (4 years 5 months) Milan Area, Italy

88, Economics e Business Administration @ Università Cattolica del Sacro Cuore From 2006 to 2009 Fabio Marastoni is skilled in: E-commerce, CRM, Start-ups, Social Media, Management, Online Marketing, Web Project Management, Program Management, Social Networking, Management Consulting, Team Management, Project Management, Online Advertising, SEO, Multi-channel Marketing