Product Marketing at the DNC
San Francisco Bay Area
Portfolio Analyst Intern, Middle East, Europe, and Asia @ Kiva.org Conducted financial, commercial, and operational analyses of field partners in the Middle East, Europe, and Asia. From September 2014 to February 2015 (6 months) San Francisco Bay AreaProduct Marketing @ Democratic National Committee Managing product marketing for the data infrastructure, data products, and tools that support Democratic...
Portfolio Analyst Intern, Middle East, Europe, and Asia @ Kiva.org Conducted financial, commercial, and operational analyses of field partners in the Middle East, Europe, and Asia. From September 2014 to February 2015 (6 months) San Francisco Bay AreaProduct Marketing @ Democratic National Committee Managing product marketing for the data infrastructure, data products, and tools that support Democratic candidates up-and-down the ballot.Product releases include:- National Record Linkage Algorithm: De-duplicating 40+ million voter records, yielding an 11% increase in efficiency across the voter file. - Blueprint: A foundational dataset that consolidates, standardizes, and organizes democratic data into easy to use building blocks for quick analysis, clear reporting, and custom modeling.- Voter Registration and Purge Tracker: A tracker that allows voter protection teams to monitor for voter purges and take action to re-register voters.- DNC Data Science Models: Including 2020 Text Contact Model to help campaigns optimize text-based outreach programs. Senior Product Marketing Manager @ CareZone Managed product marketing for CareZone's portfolio of products including Android and iOS medication management mobile applications, retail business, and insurance business. - Go-To-Market: Led the launch of 6 consumer-facing features including a new onboarding flow, a consumer forum, and an e-commerce order flow.- Opportunity Discovery: Surfaced opportunities for funnel optimizations (e.g. form improvements,exposure opportunities for high-engagement features) and new features (e.g. streaks, communityforum), using quantitative data (via SQL in Looker and ReDash, JQL in Mixpanel, and user tree testing)and qualitative data (via contextual interviews, 1:1 user interviews, and prototyping, and surveys).- Iteration: Increased adoption of key features through multiple iteration cycles. IterationsA/B tested exposure points, recommendations algorithm, and the onboarding flow. From January 2018 to September 2019 (1 year 9 months) San Francisco Bay AreaMarketing Manager @ CareZone From September 2016 to January 2018 (1 year 5 months) San Francisco, California, United StatesMarketing Manager @ SalaryFinance 1st marketing hire. Employee #7. Launched initial product to UK market.- B2B Demand Gen: Generated enterprise leads per quarter through participation at conferences,production of articles for trade publications, and development of sales collateral including brochures,mailers, and decks.- B2C: Increased employee conversion to lending product through development of co-marketingplans and collateral (print and digital).- Brand: Drove inbound leads through the development of case studies (2 video, 4written) and management of PR (resulting in 15 substantive features per quarter in top tier general andtrade publications such as the Sunday Times and Financial Time). Managed quarterly newsletter. Directed launch of new website. From October 2015 to September 2016 (1 year) London, United KingdomBusiness Development Manager @ Justworks Employee #4. Launched initial product. - Recruited beta class of customers to test early iterations of product through outbound calling,participation in conferences, and presentations at NY Tech Meetup.- Organized quarterly thought-leadership dinners in NY and SF to generate leads, build community, and understand industry specific customer needs. From November 2012 to June 2014 (1 year 8 months) San Francisco, CA
Kiva.org
Portfolio Analyst Intern, Middle East, Europe, and Asia
September 2014 to February 2015
San Francisco Bay Area
Democratic National Committee
Product Marketing
CareZone
Senior Product Marketing Manager
January 2018 to September 2019
San Francisco Bay Area
CareZone
Marketing Manager
September 2016 to January 2018
San Francisco, California, United States
SalaryFinance
Marketing Manager
October 2015 to September 2016
London, United Kingdom
Justworks
Business Development Manager
November 2012 to June 2014
San Francisco, CA
What company does Emily Dillon work for?
Emily Dillon works for Kiva.org
What is Emily Dillon's role at Kiva.org?
Emily Dillon is Portfolio Analyst Intern, Middle East, Europe, and Asia
What industry does Emily Dillon work in?
Emily Dillon works in the Internet industry.
Who are Emily Dillon's colleagues?
Emily Dillon's colleagues are Torie Joy-Warren, Stefan Lister, Sarah Waskom, Walter Smith, Francisco Soto, Wes Gibbs, Frederic Medous, Peyman Oreizy, Victor Ilyukevich, and Jonathan Schwartz
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