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Elisa Sercu

Shopper & Revenue manager @ Danone

Elisa Sercu Contact Details

Gent Area, Belgium
Shopper & Revenue manager @ Danone
Trade Marketing Manager @ Danone
Junior Promo Manager @ Danone
Bedrijfsmanagement, Marketing @ Katholieke Hogeschool Zuid-West-Vlaanderen

Shopper & Revenue manager @ - Responsible for the shopper marketing strategy for 2 major Danone brands (representing 30% of our turnover), by leveraging 4 pillars: portfolio, pricing, placement and promotion * portfolio --> define the optimal assortment per brand and per customer * pricing --> define the optimal strategy based on revenue management (tailored offer, format 

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