A California native, Diane is an International Sales and Business Development Director, with a background working in Internet and Technology. She is a graduate from Manhattan College where she earned a Bachelors of Science in Marketing and was a Division I scholarship athlete, competing and serving as team captain on the indoor volleyball team. She enjoys playing beach volleyball, running and rollerblading.
Director of Business Development @ Reporting to CEO, leading Sales and Business Development efforts.
- Responsible for Maketplace SBU Revenue Achievment (800% growth 2012-2014)
- Building & Growing Relationships with Top SaaS vendors
- Developing Sales Products, Creating and Implementing Sales Strategy
- Working directly with Heads of Marketing and Product to ensure their alignment with Sales
- Forming Strategic Partnerships for Traffic Generation
- Recruitment and Onboarding of Sales & Marketing team for Marketplace SBU From August 2012 to February 2015 (2 years 7 months) Barcelona Area, SpainAccount Executive / Sales Executive @ ****Account Executive*** April 2012 - July 2012
Team Lead for Softonic Ads product. Operational and workflow review lead. Generated, analyzed and reported product revenue growth. Maintain and grew largest advertising accounts. Support efforts to increase quality of Softonic Ads site content, site optimization, product optimization and intelligence/data collection modules. Mentor, support and train members from Softonic Ads and related teams to help improve overall performance and sales for the product.
- Grew revenue growth percentage by over 950%
- Increased growth of new accounts by over 250%
- Stabilized drop-out rates
**** Sales Executive ***** Sept 2011 - March 2012
Proactively prospect, qualified, grew, and maintained european software publisher accounts, providing online branding, marketing and distribution solutions.
- Created and sold innovative advertising programs that delivered high value to clients.
- Develop and present proposals, presentations and high quality response to RFPs.
- Built and developed direct client relationships in order to effectively build and maintain territory ad revenue vs. budget.
- Developed strong knowledge of Softonic network of sites, demographic, website usage and technologies while keeping up with industry developments. From September 2011 to July 2012 (11 months) Barcelona Area, SpainSales & Business Development Manager @ LiveTranscoding.com // Leading sales and business development efforts from launch of new product (a live video transcoding solution)
- Defining business strategy
- Developing global strategic alliances
- Contract negotiation
- Sales outreach activities as well as contributions to marketing
Flumotion // Leading international accounts and strategic alliance efforts at beginning of re-branding movement and push towards internationality. Contributed to marketing efforts including creation of markeitng materiaals, product guides, etc. From May 2011 to August 2011 (4 months) Barcelona Area, SpainSales Assistant- Large Chains @ Worked under CEO to create and execute sales strategy for large chain clients. Led various sales pushes to different market segments. Performed lead generation, made sales calls, created marketing material surrounding campaigns. From March 2011 to May 2011 (3 months) Barcelona Area, SpainInside Sales Intern @ Made outbound cold calls to potential customers about Telecommunication contract services and interconnection portals. From September 2009 to November 2009 (3 months) Marketing Events Intern @ Shadowed and took on responsibilities for the Director of Events Marketing to help organize a successful 1,200 person event. Assisted in the development of event displays, signs, collateral, and logistical aspects for the event. Gained a solid understanding of SalesForce.com and CVent maintaining contacts and guest lists. From May 2009 to August 2009 (4 months)
Bachelors of Science, Marketing Major @ Manhattan College From 2007 to 2010 Diane Strutner is skilled in: Online Marketing, Business Strategy, Google Adwords, Business Planning, Business Process, SaaS, Online Advertising, Business Development, Digital Marketing, Lead Generation, Sales, Digital Strategy, Salesforce.com, CRM, SEM, Marketing Strategy, SEO, Marketing, Sales Operations, Product Development, Advertising, Product Management, Email Marketing, E-commerce, Web Analytics, Cold Calling, International Sales, Strategic Partnerships