Image of Dan DeVries

Dan DeVries

Co-Founder, President & Chief Operating Officer

Senior Vice President of Sales, Marketing & eCommerce at UMA Home Decor

Los Angeles Metropolitan Area

Section title

Dan DeVries's Email Addresses & Phone Numbers

Dan DeVries's Work Experience

MassGenie

Co-Founder, President & Chief Operating Officer

2019 to 2019

Irvine, CA

MassGenie

Chief Operating Officer, Chief Marketing Officer & Chief Revenue Officer

2016 to 2019

Costa Mesa, CA

MacMall

President

2010 to 2016

El Segundo, CA

Dan DeVries's Education

Calvin University

University of Michigan

Computer Engineering

About Dan DeVries's Current Company

MassGenie

MassGenie helps brands and retailers reduce their reliance on marketplaces, while decreasing their advertising investments by leveraging Power Buy SaaS and AI/ML (dynamic pricing, predictive analytics & product recommendation). MassGenie’s unique Power Buys are short-term, volume-based offers that give consumers and small businesses the ability to leverage the power of social shopping and sharing to drive prices...

About Dan DeVries

📖 Summary

Co-Founder, President & Chief Operating Officer @ MassGenie MassGenie helps brands and retailers reduce their reliance on marketplaces, while decreasing their advertising investments by leveraging Power Buy SaaS and AI/ML (dynamic pricing, predictive analytics & product recommendation). MassGenie’s unique Power Buys are short-term, volume-based offers that give consumers and small businesses the ability to leverage the power of social shopping and sharing to drive prices down. MassGenie launched a unique online social shopping marketplace site in mid-2017 to prove the Power Buy concept. • Full P&L responsibility• Responsible for driving business strategy, operations, logistics, revenue, marketing, merchandising, e-commerce and customer experience• Created and directed all digital marketing efforts including life cycle marketing (attraction, engagement, acquisition & retention), social media marketing, community marketing, affiliate marketing, email marketing, search engine optimization, search engine marketing, and text marketing• Gross Merchant Revenue (GMV) - $311K in 2017, $4.6M in 2018 & $7.7M in first half of 2019 From 2019 to 2019 (less than a year) Irvine, CAChief Operating Officer, Chief Marketing Officer & Chief Revenue Officer @ MassGenie • Executed growth from pre- to post-revenue for a start-up marketplace with a disruptive model• Pre-launch: Developed the strategic business & financial plan, led talent acquisition and merchandising/marketing planning • Guided e-commerce, marketplace, SaaS & AI/ML development• Secured $4.7 million in funding: $1 million pre-launch and $3.7 million post-launch• Post-launch: Responsible for driving business strategy, operations, logistics, revenue, marketing, merchandising, e-commerce and customer experience• Created and directed all digital marketing efforts including life cycle marketing (attraction, engagement, acquisition & retention), social media marketing, community marketing, affiliate marketing, email marketing, search engine optimization, search engine marketing and text marketing• Grew gross merchant volume from $311K in 2017 to $4.6 million in 2018• Grew the site to 900K monthly visitors, 5 million SKUs and 40,000 brands• Developed marketplace, SaaS & AI/ML models for licensing MassGenie’s Power Buy technology to brands and retailers worldwide From 2016 to 2019 (3 years) Costa Mesa, CAPresident @ MacMall MacMall is one of the largest authorized solution providers of Apple and Apple-related products. In addition, the company has partnerships with other large technology and SaaS companies including Adobe, Cisco, Dell, Hewlett Packard, Lenovo, Microsoft and VMware. MacMall is a wholly-owned subsidiary of PCM, Inc.• Full P&L responsibility for $200 million in annual revenues with $5 million in EBITDA• Transformed the business from primarily a consumer business to a solutions-based B-to-B business. This was achieved by focusing on outbound B-to-B account executives and launching the MacMall Pro sub-brand for creative, media and entertainment professionals.• MacMall led the industry in transforming the Adobe business from boxed software to Creative Cloud (SaaS), which helped increase SaaS to 30% of PCM's overall business.• Directed all digital marketing efforts including, affiliate marketing, email marketing, search engine optimization, search engine marketing, social media marketing and life cycle marketing which drove an average of 1.5 million monthly visitors to www.macmall.com• Led the life cycle marketing effort for a database with over 6 million names From 2010 to 2016 (6 years) El Segundo, CAExecutive Vice President of Marketing @ PCM: The Right Technology, Delivered. PCM is a publicly traded $2.2 billion leading technology solutions provider to small and medium sized businesses, mid-market and enterprise customers, government and educations institutions and individual consumers across the United States, Canada and the UK• Executive Officer 1996 - 2009 (NASDAQ: PCMI)• Drove down costs and increased sales by evolving from an inbound consumer catalog model to a B-to-B account executive & ecommerce driven model• Grew software sales from 9% of company revenue in 2000 to 17% of revenue in 2010• Responsible for all marketing & merchandising efforts including life cycle marketing for 8 million+ customers, customer acquisition, customer retention, affiliate marketing, email marketing, search engine optimization, search engine marketing & catalog marketing • Helped launch eCOST.com marketplace, by using the customer database of PCM & MacMall. Grew eCOST.com database to millions of customers. eCost.com had an IPO in 2004 (NASDAQ: ECST) and PCM spun it off in 2005. From 2000 to 2010 (10 years) Torrance, CAPresident - PCM Philippines @ PCM: The Right Technology, Delivered. PCM Philippines is the captive back office and call center operations for the US company. Support functions range from customer service, marketing, IT, web development, credit and collections, sales and more than 30 other functional areas.• Launched the operation in the Philippines in 2005, which made PCM one of the pioneers in the industry. Today, the Philippines is the #1 voice-based BPO destination.• Selected the Philippines, because it is the fifth largest English speaking nation in the world, has 450K college graduates a year, the accent is easy to understand, there is a cultural affinity with the US and there is a service based culture• Worked the Philippine government for PEZA status to get a 6-year income tax holiday, tax and duty-free importation, etc.• Built and managed a staff that grew from zero employees to 500 within three years and is now operating with 1000+ employees• In the first year, improvements in website merchandising, because of low-cost headcount, helped increase PCM/MacMall online sales by 150% From 2005 to 2009 (4 years) Manila, PhilippinesExecutive Vice President of Sales and Marketing @ PCM: The Right Technology, Delivered. • Responsible for 500 inbound and outbound B-to-B and B-to-C telephone account executives and 50 field sales account executives• Directed all marketing & merchandising efforts including life cycle marketing for 6 million+ customers, customer acquisition, customer retention, affiliate marketing, email marketing, search engine optimization, search engine marketing & catalog marketing • Grew revenue by 84% from $445 million in 1996 to $819 million in 2000• Increased online sales from $3 million in 1996 to $208 million in 2000• Acquired Computability, a mainly consumer focused company in Milwaukee and Elek-Tek, a mainly corporate and field sales focused company based in Chicago in 1996/1997• Launched www.pcmall.com (now www.pcm.com) in 1996 From 1996 to 2000 (4 years) Torrance, CASenior Vice President of Sales and Marketing @ PCM: The Right Technology, Delivered. • Helped take the company public in 1995• Drove a sales increase of 157% from $164 million in 1994 to $421 million in 1995• Rapidly grew the inbound sales team from 20 to 400 account executives• Grew the MacMall catalog from 68 pages to 260 pages• Launched the PC Mall (now PCM) catalog and brand in 1995• Launched www.macmall.com in 1995 From 1994 to 1996 (2 years) Torrance, CADirector of Sales and Marketing @ PCM: The Right Technology, Delivered. • Opened the San Diego superstore and corporate sales group, which grew overall company sales by 87% from $38 million in 1992 to $70 million in 1993. Most of the growth was driven by the outbound corporate sales team. • Relocated to corporate headquarters in Torrance early in 1994 to launch the sale of Apple computer products in the MacMall catalog. Grew the catalog to 256 pages. • Drove a sales increase of 132% from $70 million 1993 to $164 million in 1994. From 1993 to 1994 (1 year) Greater San Diego Area & Torrance, CAPresident & CEO @ eLinux.com eLinux.com provided products, news, discussion groups, service and support to the Linux community. Marketed through a catalog, e-commerce and strategic manufacturer/community relationships. eLinux.com was a wholly-owned subsidiary of PCM.• Launched in 1999• Partnered with Compaq to create a catalog and online store featuring Compaq Linux-compatible products• Created an outbound telemarketing team to provide Linux solutions to small and medium-sized businesses From 1999 to 2000 (1 year) Torrance, CARegional Manager @ Sun Computers Sun Computers was an IT corporate reseller and retailer based in Carson, CA with ten locations in Southern California. • Managed Sun's three locations in San Diego County • Took the region from worst performing in the chain to the best performing in the chain, including making the Kearny Mesa branch the highest volume location in the company From 1988 to 1993 (5 years) Greater San Diego AreaSenior Vice President of Sales, Marketing & eCommerce @ UMA Enterprises, Inc UMA is one of the largest importers, wholesalers, and e-commerce partner for home decor and home furnishings. Greater Los Angeles Area


Dan DeVries’s Personal Email Address, Business Email, and Phone Number

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Frequently Asked Questions about Dan DeVries

What company does Dan DeVries work for?

Dan DeVries works for MassGenie


What is Dan DeVries's role at MassGenie?

Dan DeVries is Co-Founder, President & Chief Operating Officer


What is Dan DeVries's personal email address?

Dan DeVries's personal email address is d****[email protected]


What is Dan DeVries's business email address?

Dan DeVries's business email addresses are not available


What is Dan DeVries's Phone Number?

Dan DeVries's phone (**) *** *** 329


What industry does Dan DeVries work in?

Dan DeVries works in the Internet industry.


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Dan DeVries's Personality Type

Extraversion (E), Intuition (N), Feeling (F), Judging (J)

Average Tenure

3 year(s), 8 month(s)

Dan DeVries's Willingness to Change Jobs

Unlikely

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