I’ve had the career of my life - started out as an engineer and then dove into product management, which ultimately led me to the fascinating world of all things marketing. Passionate about technology, product creation, and unlocking breakthrough commercial opportunities; I enjoy blending all three to deliver maximum impact on the bottom line, markets and sectors. At heart, I’m still a products guy and it will always be about creating the greatest possible thing, whether its microelectronics, enterprise software, financial technology or other high-tech products and services; I’m inventing, re-imagining and shaping the future, one industry at a time. What else should you know about me? I’ve thrived in a variety of environments (publicly traded companies, venture-backed start-ups, board and advisory roles). In addition to going deep on products, I play a leading role in creating, building and driving the business, including handling all aspects of marketing and establishing the organization’s brand and voice. As a “geek who can speak”, I’m equally comfortable on the shop floor, boardroom, keynote stage or talking to analysts and the media about the next big thing. Delighted to have my work recognized over the years and fortunate to have received a few awards along the way. I roll up my sleeves, work smart and strategically and care deeply about building and working with like-minded, ferociously talented and get-it-done teams around the world. To connect, explore and enquire: davdesh@comcast.net

Chief Marketing Officer and SVP Product Management @ Traxpay is a European-based, privately held SaaS company in the global B2B payments market with over 100 customers and average $10M transaction volume / month. ACQ Magazine recently named Traxpay’s B2B Dynamic Payments Platform “2015 B2B Payments Platform of the Year.” Responsibilities ● Global marketing, product management, and business development ● Create and execute the company’s strategy ● Build and lead a world-class team ● Identify and drive company’s entry into high-growth market segments ● Accelerate development, delivery and market acceptance of company’s technology, including applications, run-time platform and development environment ● Identify, negotiate and monetize strategic partner and customer relationships ● Communications (PR/Marcom), web, digital marketing and content, social media, demand generation and sales enablement Results ● Raised a $4M A-round and $15M B-round in venture funding - at $50M+ valuation ● Successfully pivoted company from a niche real-time payments company into a highly differentiated position in the $785B supply-chain and procurement software markets ● Built platform that enabled sales to close the company’s first 100 customers, including becoming the global payments platform for the market leading company in the target market ● Closed a 4-year, strategic agreement with MasterCard as its exclusive B2B payments partner Product and company awards ● 2015 - Business World Magazine - "B2B Payment Provider of the Year" ● 2015 - FT Journal - "Hottest B2B FinTech Company"​ ● 2015 - Corporate LiveWire FinTech Awards - "Best Innovation in B2B Payments"​ ● 2015 - ACQ Magazine Global Awards - "FinTech Platform of the Year"​ ● 2014 - Financial World - "B2B Data Innovation of the Year"​ ● 2014 - PYMNTS - "B2B Payments Innovation of the Year"​ ● 2013 - World Finance - "Best Payment Technology Platform of the Year"​ From July 2012 to Present (3 years 4 months) San Francisco Bay Area and Western EuropeBoard Member @ Board member and advisor. I advise the management team of Etairos on product, business development, and marketing. Etairos is a professional IT services company specializing in advanced services and solutions to clients in the areas datacenter and cloud architecture, infrastructure and optimization, security and disaster recovery, software defined networking, internet of things, mobility, and telecommunications. From October 2014 to Present (1 year 1 month) Silicon Valley, CAAdvisory Board @ I serve as an advisor to the investment and financial community seeking information related to high-tech, semiconductors, electronic design automation, financial services, and marketing. Ridgetop Research was created to provide a best of breed primary source research platform for a select group of institutional investment firms. From August 2014 to Present (1 year 3 months) Greater New York City AreaSr. Group Director - Product Management & Marketing @ Cadence is a publicly traded company and market leader in the Electronic Design Automation (EDA) market with over $1 billion in annual revenues. In the 16 years that I worked at Cadence, I was rewarded with rapid advancement and increasing responsibility nearly every 18 months. Key senior positions held at Cadence included: ● Head of Global Marketing and Product Management ● Design and Software Engineer ● Consulting Services and Applications Engineer ● Competitive Intelligence In the final three years of my time at Cadence, I led all aspects of worldwide marketing and product management of Cadence's flagship Silicon Realization portfolio for design, verification, and implementation. In this period, Cadence revenue grew from $660M to $1.1B for the 600+ products in our product portfolio. This organic growth was accomplished through a combination of a corporate rebranding strategy (EDA360 - Silicon Realization), new products and a retargeting of the product portfolio to focus on solution selling, creative lead and demand-generation programs, a comprehensive sales certification program, and introducing the EDA industry's first ever "app store" comprised of high-margin, high-velocity products designed for self-service. During this time, I was also heavily involved in M&A selection and due diligence, strategic planning, and represented the company at industry conferences as a key spokesperson. I also was involved in government relations, serving in Washington DC on multiple occasions as both a technical subject matter expert and company spokesperson. From December 1996 to July 2012 (15 years 8 months) Silicon Valley, CABoard Member @ I was asked to be part of the Product Management Executive Board as a thought leader in driving world-class product management and global teams. From September 2010 to June 2012 (1 year 10 months) Greater New York City AreaAdvisory Board Member @ I was asked to be on the advisory board for ARM TECHCON as an expert in electronic design automation, semiconductors, and related business. From April 2010 to June 2012 (2 years 3 months) San Francisco Bay AreaAdvisory Board Member @ Subject matter and market expert in Technology and Semiconductor segments for leading business and investment firms. From June 2003 to July 2008 (5 years 2 months) IC Design Engineer - Contractor @ IC Design Engineer and Physical Layout of video and pixel processing (graphics) chips and software for high-end display applications, including digital projection, large screen LCD flat panels and digital signage. From June 2000 to August 2001 (1 year 3 months) Portland, Oregon AreaDesign Engineer @ Integrated Circuit (IC) design and physical layout of Programmable Logic Devices (PLD / FPGA). Semiconductor Foundry compliance testing and device-level physics. From June 1994 to December 1996 (2 years 7 months) Design Engineer @ Integrated Circuit (IC) design and physical layout of Memory IP, ARM-based Microprocessors, and System-on-Chip Devices. Process migration specialist. From June 1992 to June 1994 (2 years 1 month)

Master of Business Administration (MBA), Strategy, Finance, Marketing @ University of Washington, Michael G. Foster School of BusinessBachelor of Science (BSEE and Technology), Electrical Engineering, Data Communications, Embedded Systems, Computer Science @ University Calgary Alberta, Canada DAVID DESHARNAIS is skilled in: Product Management, Product Marketing, Start-ups, Strategy, Strategic Partnerships, SaaS, Product Development, Cross-functional Team..., Go-to-market Strategy, Business Strategy, Enterprise Software, Business Development, Management, E-commerce, Lead Generation, Cloud Computing, Executive Management, Networking, Leadership, Customer Acquisition, EDA, Semiconductors, Pricing Strategy, B2B, Integrated Marketing, Marketing, Salesforce.com, Market Development, Entrepreneurship, Program Management, Product Launch, IT Strategy, Mergers & Acquisitions, Market Research