Competent and confident professional that wastes no time in accomplishing my goals. Never wanting to settle, I am ambitious and always looking for ways to improve. People often praise my unwavering conviction.
Specialties: Digital Communications, Email Marketing, Email Campaign Management, MTA, Email Marketing Appliances, Enterprise Email, Email Marketing Services, Marketing Strategy, Social Media Integration, Mobile Integration.
Senior Manager of Member Marketing @ I am responsible for developing and implementing Marriott International's Member Marketing strategy across digital channels. My role requires tremendous leadership and team building skills in a highly matrixed environment. I manage a team of campaign managers in a deadline driven environment, balancing multiple, shifting priorities. Outside of my day to day duties, I manage multiple vendor relationships, educate the organization on digital marketing best practices and mentor junior associates. I report to the Director of Member Marketing. From April 2011 to Present (4 years 9 months) Director of Client Services @ I was responsible for developing a proactive relationship with assigned clients. My focus is on four key objectives: developing a one on one relationship with my clients, learning the client’s individual business, including their marketing and communications needs, understanding WhatCounts’ products and services designed to serve digital communication campaigns, as well as keeping abreast of developments that impact our industry. I have worked extensively in email marketing, social media, SMS marketing and web campaigns. I have managed large-scale complex projects for the National Education Association, SEIU, AFL-CIO, Payless Shoes, Moen, US News & World Reports, Time Warner and AirTran Airways. From November 2006 to April 2011 (4 years 6 months) Program Coordinator @ I was responsible for the development, implementation, coordination, maintenance, and promotion of the Leadership Georgia program, a leading business-facing nonprofit organization in Atlanta. I report directly to the Program Director and aided her in steering of the organization. My other responsibilities include: arrange, participate in, conferences and committee meetings; maintain the departmental database and files and manage departmental records; arrange and schedule calendar and make travel arrangements. From December 2005 to November 2006 (1 year) Loan Review @ From February 2004 to December 2004 (11 months) Sergeant @ Acted as a Squad Leader for the Headquarters Platoon of the 87th Training Division of the U.S. Army Reserve Birmingham, Alabama while attending college as a fulltime student. I was responsible for supervising and managing the reception, storage and shipping of bulk or packaged petroleum-based products. The duties I carried out as a squad leader include: Leading the unit during fire drills and live combat exercises; providing instruction to jr.-level resources to aid in the mobilization of vehicles, troops and weaponry; and managing the day-to-day operations of my squad. I consulted in intelligence analysis for Division, along with aiding in the creation and evolution of battlefield strategies. My military service includes status time in the Reserve component, Active duty, and full participation in the University of Alabama ROTC Battalion. From November 1999 to April 2003 (3 years 6 months)
BA, Political Science @ University of Alabama From 1998 to 2003 Clark Cummings is skilled in: Email Marketing, Marketing Strategy, Social Media Integration, MTA, Mobile Integration, Social Media, Project Management, Strategic Planning, Government, Social Media Marketing, Public Speaking, Team Leadership, Nonprofits, Digital Marketing, Training, Business Development, Management