A commercial, customer focused CEO and general manager with international experience. A strong ability to deliver results, whilst engaging with and gaining the confidence, trust and respect of stakeholders. A blend of general management experience from both corporate and entrepreneurial cultures. Management experience spanning all aspects of business, which includes defining business strategies, building new value propositions,
A commercial, customer focused CEO and general manager with international experience. A strong ability to deliver results, whilst engaging with and gaining the confidence, trust and respect of stakeholders. A blend of general management experience from both corporate and entrepreneurial cultures. Management experience spanning all aspects of business, which includes defining business strategies, building new value propositions, developing annual operating plans with KPI’s and operationally executing business plans to deliver profitable growth.
Specialties: Strategy, leadership and business development: with specific focus on developing value propositions from disruptive technologies with integrated customer experience to deliver significant change, profitable growth and shareholder value. Cultural change and business improvement specialist. MBO/MBI, M&A, PE, corporate and public company experience. Breadth of P&L experience up to £300M. Digital commerce thought leader,
CEO @ SBLGroup Limited is a leading provider of integrated voice and data solutions. SBL delivers innovative communications solutions, consulting and support services primarily focused on large and medium sized corporate clients. We have a special focus on the hospitality, retail, education, maritime and property sectors.
Our customers include: Emirates,Shangri La Hotel at the Shard,Total Fitness, The Royal Alexandra and Albert School, The Emerson Group, Calor Gas, The Lanesborough Hotel, Bibby, Technips and Peugeot Citroën. From March 2014 to Present (1 year 9 months) United KingdomOwner/Director @ A strategy consulting business with special focus on digital and disruptive technology. Customers include Barclays, Rated People, JD Williams, Game and The Co-operative Group From February 2010 to Present (5 years 10 months) United KingdomGroup Managing Director @ Mobile marketing company.During my tenure: Increased the Groups operating profit by 19% to £3.6m. Increased gross profit by 11% to £10.1m, EBITDA by 21% to £4.97m and gross margins from 30% to 48% in 2008/9.Increased earnings per share to £5m from £4.1m, a rise of 21% in 2008/9. Grew the team from 50 to 170 people in 3 years.Territories included: UK, USA, Latin America, India and Australia business units.
Customer wins included: o2 Telefonica, News Corp, Guardian Media, BBH, Rightmove, ABC, Vodafone, AT&T and Transport for London. From February 2007 to January 2010 (3 years) International RemitCEO @ Software as a service (SaaS) Call Centre Business. Devised and implemented a turnaround strategy and a 3 year business plan to deliver revenues of £15.2m from a run rate of circa £4m, achieving an average of 35% CAGR in sales per annum and cash flow break even.
This achievement was recognised by a commendation at the PWC Innovation and Growth Awards in 2006 in the category of Technology CEO of the year - Private Firm. This also led to the eventual sale of the business to CPW (Carphone Warehouse) From October 2002 to October 2006 (4 years 1 month) United KingdomBusiness Development Director @ Differentis is a technology consultancy business and at the time I joined it was a start up business with £10 million pounds of funding from Texas Pacific.
I specialized in mobile business solutions and successfully developed a new business proposition into the Telco Sector, winning BT as a client before joining Totem as CEO. From July 2001 to October 2002 (1 year 4 months) Guildford, United KingdomSenior Manager @ Technology consulting and services business. Responsible for Telco Service Line Sales in Mobile, CRM, eBusiness, Billing, Media and OSS.
I was hired to develop value propositions for the Telco Sector and bring best practise to the sales function. From July 2000 to July 2001 (1 year 1 month) United KingdomGeneral Manager @ BT - Industry Sector GM April – July 2000
A member of BT's fast track development program for senior executives.
BT, Industry Sector, Corporate Clients June 98 - March 2000
Head of Specialists Sales and Consultancy
Responsible for circa 100 Technical Sales People, Engineers, and Consultants, supporting 350 corporate clients, with a £300m revenue target and P&L responsibility across the Specialist Service Lines
Senior Sales Manager 1993 - 1998 From October 1993 to June 2001 (7 years 9 months) United KingdomSenior Sales Manager @ NCR at the time was owned by AT&T, after its aqusition in 1991.
Sales Manager, Major Retail Accounts 1988 - 1993
NCR’s prestigious five year "Ruby Pin" awarded for over achievement of sales targets each year for a 5 year period.
Recognised as the best sales person in the UK Salesforce - Gold Chalice Award
Won new clients: Esso, Littlewoods, Morrisons, Asda, Woolworths, BP, Shell and Q8. From February 1988 to September 1993 (5 years 8 months) United Kingdom
MBA, Business @ Alliance Manchester Business School From 1997 to 1999 BA Hons, Geography @ Middlesex University From 1983 to 1986 Chris Brassington is skilled in: Strategy, Start-ups, Mobile Devices, Mobile Marketing, New Business Development, Entrepreneurship, Business Strategy, Team Leadership, Strategic Planning, Strategic Partnerships, Coaching, Digital Marketing