Celina Waleskiewicz's Email

A senior manager with an extensive experience in financial services, business development, operations and sales management. A project leader with a proven track record of successfully implemented innovative initiatives. Founder Member of a largest European banking start-up – Alior Bank, launched in 2008. In Alior Bank development responsible for implementation of the joined sales and operation channels (internet, call center and branches). Business leader of Alior Sync project – virtual bank of the future, launched in 2012, internationally awarded i.a. with „Disruptive Innovation” and „Channel Innovation” awards by Bank Administration Institute (BAI) and the „Best Internet Banking Services Provider” and the „Best use of IT in Retail Banking ” awards by Banking Technology. As result driven professional I’m able to inspire teamwork for the sake of turning vision into reality and transforming ideas into profit generators.

New Banking Area Director @ Supervision of three business units (500+ employees): Internet and mobile banking development, Internet sales and remote service department (call center with extended sales functions) Ensuring service and sales effectiveness in multichannel environment – KPIs, service quality and channels usage monitoring, implementation of innovative sales initiatives, sales processes improvement; Business leader of Alior Sync project – virtual bank of the future, launched in June 2012; From January 2012 to Present (4 years) Electronic Banking Area Director @ Supervision of three business units (300+ employees): Internet and mobile banking development, call center and CRM: Ensuring service and sales effectiveness in multichannel environment – KPIs, service quality and channels usage monitoring, electronic sales processes development, multichannel campaigns execution and monitoring, co-operation with branches; From December 2007 to December 2011 (4 years 1 month) Alior Start up Project - Founder Member @ Development of joined sales and operation channels (internet, call center and branches) - business requirements and process specification for Internet Banking, call center and sales and service support system for branches,; co-ordination of several project teams, agreement negotiations, co-operation with external providers and IT team, budget and masterplan monitoring, resources and risk management; From December 2007 to November 2008 (1 year) Director of Alternative Sales Department, Director of e-Banking Department @ Supervision of multichannel distribution area – electronic channels, sales alliances, co-branded and loyalty programs, implementation of new multichannel solutions for retail customers, implementation of new internet banking system for retail clients (project manager), monitoring of electronic channels effectiveness, sales alliances strategy planning Supervision of sales in internet (including external portals) and call center, implementation of sales support tools in electronic channels; Management of customer contacts in multichannel environment (supporting tool implementation, effectiveness monitoring) Direct sales campaigns planning, execution and monitoring; Supervision of co-operation with call center within Retail Division (Supervisory Board member of bank’s daughter company) From October 2002 to November 2007 (5 years 2 months) Cards Center Deputy Director @ From May 2000 to October 2002 (2 years 6 months) Head of Cards Department @ From September 1998 to May 2000 (1 year 9 months) Warsaw, Masovian District, Poland

Master of Business Administration (MBA) @ SGHMathematics @ Uniwersytet Warszawski Celina Waleskiewicz is skilled in: Banking, Management, Internet Banking, Retail Banking, Business Analysis, Credit Cards, Business Strategy, Credit Risk, Credit, Change Management