Marketing | US Retail E&A Channel Marketing at Dell
Austin, Texas Area
Dell
Marketing | US Retail E&A Merchandising
March 2011 to Present
TESSCO Technologies
Sales | Market Development Mgr (contractor)
September 2010 to March 2011
Insider Marketing
Sales | Account Executive
November 2004 to March 2010
Microsoft
Sales | Category Mktg
December 1997 to October 2004
McAfee
Sales | Account Executive
January 1997 to November 1997
Electronic Arts
Sales
1993 to 1997
Prodigy Communications
Training, Marketing, Sales
June 1986 to May 1993
Future Computing
Sales
1984 to 1986
VisiCorp
Training Rep
1982 to 1984
Lead retail channel marketer for the Electronics & Accessories product segment and responsible for P&L for the channel segment. Have grown the business in a declining market to be consistent and margin-rich, while still growing revenue. Products include flat panel monitors, printers/consumables, projectors, storage, and accessories. Lead retail channel marketer for the Electronics & Accessories product segment and responsible for P&L for the channel segment. Have grown the business in a declining market to be consistent and margin-rich, while still growing revenue. Products include flat panel monitors, printers/consumables, projectors, storage, and accessories.
What company does Carol Staten-Clark work for?
Carol Staten-Clark works for Dell
What is Carol Staten-Clark's role at Dell?
Carol Staten-Clark is Marketing | US Retail E&A Merchandising
What industry does Carol Staten-Clark work in?
Carol Staten-Clark works in the Information Technology and Services industry.
đ Summary
Experienced, successful sales professional with a track record of exceeding quota selling packaged products for leading consumer electronics companies such as Microsoft, Electronic Arts, McAfee, and Prodigy. Specializing in the retail channel with over 15 years calling on/managing major retailers like Walmart/Sam's, Samsung Mobile, TI, Costco, Staples, GameStop, JC Penney, and Radio Shack. While selling retail consulting services at Insider Marketing, I became the subject-matter lead for the wireless/mobile industry and created a proftable promotions business segment. Specialties: Category management, Consultative sales. Retail channel marketing expertise, retail program creation, Sales, National Retail Chains. Achieve quota/goals. Calling on executive-level contacts. Easily learn technology and applications. Adept networker. Strategic planner. Execute to plan. Articulate communicator. Skilled with Microsoft Office apps and SalesForce.com.Marketing | US Retail E&A Merchandising @ Lead retail channel marketer for the Electronics & Accessories product segment and responsible for P&L for the channel segment. Have grown the business in a declining market to be consistent and margin-rich, while still growing revenue. Products include flat panel monitors, printers/consumables, projectors, storage, and accessories. From March 2011 to Present (4 years 10 months) Sales | Market Development Mgr (contractor) @ Building the national and regional retail channel for Tessco by selling a huge assortment of wireless accessories (cases, power, Bluetooth, memory for cellphones, laptops, netbooks, etc) into new retail partners. My role is instrumental in developing the new contracts process for this new channel. Tessco is a world-class distributor of 25,000 SKUs for 350 manufacturers. From September 2010 to March 2011 (7 months) Sales | Account Executive @ Insider is a specialty consulting and creative agency with unique expertise in the retail channel. While there I substantially grew creative services revenue with leading F500 clients including Samsung Mobile and TI. I also built a profitable turn-key promotions business, adding significantly to bottom-line revenue. Served as subject-matter expert in the mobile/wireless and healthcare technology industries. From November 2004 to March 2010 (5 years 5 months) Sales | Category Mktg @ 2 years - CATEGORY MKTG MGR_Developed assortment strategies, promotions, and overall marketing for US retail hardware accessory category, teaming with product marketing and sales. Surpassed U.S. revenue budget of $130 million and governed $10 million in marketing funds. Owned responsibility for maintaining #1 market share ranking. 5 years - SALES/RETAIL ACCT EXEC_Sold the full line of software and hardware packaged products to national retail accounts including, Radio Shack, Walmart/Sam's, Costco, GameStop, CompUSA, Computer City, and Microcenter. Achieved quota of up to $75M while managing positive ROI on marketing budget of up to $5M. From December 1997 to October 2004 (6 years 11 months) Sales | Account Executive @ Sold the full line of McAfee packaged and licensed software products to national retail accounts such as Walmart/Sam's, Staples, Electronics Boutique, Target, CDW, CompUSA, Egghead, and all national e-tailers. Exceeded annual quota of $24 million and managed a marketing budget of approximately 15% of that revenue. From January 1997 to November 1997 (11 months) Sales @ Launched portfolio of over 200 packaged products annually, including titles from 8 affiliate companies, to national retail chains including, Walmart/Sam's, CompUSA, Radio Shack, JC Penney, AAFES, and Computer City. Opened Dallas regional office while managing a $12 million territory. Won âBulldogâ award three times from subsidiary Origin Systems for tenacity in closing sales. Was awarded Sales Achievement Award in 1995 (nominated three times). From 1993 to 1997 (4 years) Training, Marketing, Sales @ Sold software and modem packaged products into national retail chains (Walmart/Sam's, Radio Shack, Dillard's, Babbages, and CompUSA). Tops Sales Executive in 1992 selling 180% of quota. Grew four major accounts to more than 150% of 1991 level. Opened Miami, Houston and Dallas branch offices prior to Prodigy service rolling out to those markets. Managed development and implementation of computer-based sales training for field sales force and retail sales reps. Managed development of initially consumer product packaging. From June 1986 to May 1993 (7 years) Sales @ Sold market research reports, product testing services, and industry events to international hardware and software vendors as well as other industry leaders. From 1984 to 1986 (2 years) Training Rep @ Trained retailers in the South Central region on how to sell, use, and merchandise the full family of products, including the the leading spreadsheet product, VisiCalc. Called on enterprises to educate regarding B2B use of the software product line. From 1982 to 1984 (2 years) BS, Computer Science @ Texas A&M From 1975 to 1979 A&M Consolidated HS Carol Staten-Clark is skilled in: Retail, Sales, Account Management, Product Marketing, Solution Selling, Marketing Strategy, New Business Development, Product Management, Multi-channel Marketing, Salesforce.com, Consumer Electronics, Channel Program Management, P&L Responsibility, Product Launch, Key Account Management
Extraversion (E), Intuition (N), Feeling (F), Judging (J)
3 year(s), 8 month(s)
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