As a results-driven professional, I am excited to take on any challenging objective, establish a strategic plan, and deliver results. Amongst my peers, I am known as a creative analytic. With experience at a Fortune 300, a Global 100, and now a Fortune 500 company, I have also been respected for my ability to bring the best out of those around me and effectively leverage cross-functional support where needed. • Leadership: leverage a collaborative leadership style to enable my team to understand the "why" of objectives to promote proven engagement with motivating them to deliver • Integrated marketing: created an integrated marketing program to include branding initiative, a content strategy, collateral overhaul, and digital campaigns • eCommerce: increased online purchasing 203% and 283% with two channels; created an online division at previous firm; & developed an eCommerce initiative estimated at $25MM • Digital marketing: outbound marketing campaigns, webmaster management, website redesign, and more • Past account management: Apple, Boeing, Microsoft, Samsung, LEGO, Tesla, Tyco Electronics, Bose, Harley Davidson, Home Depot, Amazon, and more • Departmental Budget responsibilities and P&L management for HomeDepot.com

Manager, Marketing Communications @ Lead marketing communication strategies, including digital, content, and integrated marketing initiatives for the second largest revenue generating business in Ingersoll Rand. I am excited to employ marketing processes to drive what I see as "marketing science" as a process. Marketing science is a practice of using continuous measurement and iteration with a lean approach to marketing. Employing some proprietary tools that I have created, facilitates our marketing team’s ability to “sit at the table” (Marketo, Definitive Guide to Marketing Metrics) and drive a world class marketing org. ? Budget Management: manage a departmental budget for all marketing investments, establish process, and ensure effective alignment across budget planning. ? Integrated Marketing Strategy: develop digital, print, content marketing, and trade show strategies to develop comprehensive integrated campaigns across strategic verticals and drive demand generation. ? Lean Marketing Approach: employ lean startup, DMAIC, and gap analysis process with all marketing efforts. Create tools for rigor in measurement and ROI calculation. Complete analytics that measure seed-to-flower results from marketing. ? Web & Digital Strategy & Roadmap: lead a website rebuild, app development program, and PPC/SEO program. ? Sales Enablement: develop tools to facilitate better sales effectiveness across lead management, content dissemination, product knowledge, value propositions, competitive position, and more. ? Agency Management and Strategy: manage agency of record and vendor contracts by matching vendor competencies to competency road-mapping. From March 2015 to Present (10 months) Manager, Customer Accounts, North America @ Led two of SABIC’s five North American teams of 13 industry-leading Engineering Resin customer account management representatives with inside sales, customer engagement, and extensive growth metric responsibilities. Account responsibility for customers such as Apple, Samsung, Microsoft, John Deere, Caterpillar Whirlpool, Sony, Bose, and much more. I enjoyed working with these thriving professionals learning from them and able to support them through engaging leadership initiatives. During this tenure our teams rose from the lowest two performing teams to the top two performing teams across multiple metrics. Additional key activities 1) lead web-related strategies for web development and customer eCommerce channels; 2) member of business leadership transformation team for new ERP deployment; 3) council speaker to internal and external millennial groups sharing career development and personal brand insights and recommendations From September 2013 to March 2015 (1 year 7 months) Director @ Charitable foundation based in Iredell County, NC where all proceeds benefit the Iredell County Park Project Fund. In memory of Kim Gallyon, former Director of Iredell County Parks and Recreation Department, all monies are to promote community parks. Major Partners: Toyota West of Statesville Purple Heart Homes Inc. Tilley Harley Davidson HHGregg of Mooresville See more at KGMemorial.org From 2005 to April 2014 (9 years) eBusiness Channel Marketing Manager @ Created an integrated marketing strategy to include a website overhaul, a digital marketing campaign, new marketing collateral, a training initiative, and a new intranet site. Lead the evaluation, development, and deployment of an eCommerce initiative that will meet company objectives as one of the three major prongs to the long-range growth plan by 2020 designated by the SBU president and position Polymershapes as one of the top 300 largest online retailers in the US. From January 2013 to September 2013 (9 months) Senior Analyst, Digital Marketing @ Reporting to the VP of Marketing, led business development through integrated marketing, inbound and outbound marketing, SEO, and internal web portals. Executed a comprehensive plan for a strategic market portfolio build that coincides with executive leadership’s long-range growth plan for market expansion into an expansive manufacturing industry. Congruently, work with the marketing and sales executive leadership team to promote continued business growth through all other components of eBusiness such as web development, inbound and outbound marketing, SEO, and internal web portals. From January 2012 to January 2013 (1 year 1 month) eCommerce Specialist @ Proposed, built, and launched an eCommerce division that increased domestic sales 12% as well as incremental global sales to over 35 countries. From March 2008 to January 2012 (3 years 11 months) Charlotte, North Carolina AreaInside Sales Representative @ Responsible for meeting sales budgets, driving account growth, and involved in managing inventory. Maintained top sales position with over $1.5 MM in sales per year, increased departmental gross profit by an average of 24% per month, and broke the sales record year over year with the highest in 2007 From October 2005 to March 2008 (2 years 6 months) Assistant Service Manager @ Reporting to Service Director, was responsible with meeting aggressive metrics, managing a team of technicians and ensuring superior customer service. Worked directly with the director in setting aggressive forecasts and meeting stringent sales budgets and managed a team of four service techs to ensure effective production and drive quality control standards. From July 2004 to October 2005 (1 year 4 months) Customer Service Representative @ Operationally driven function focusing on cross-sales and up-sales while meeting 96%+ customer service index. From June 2003 to July 2004 (1 year 2 months)

Executive MBA, Strategy & Leadership @ University of North Carolina at Chapel Hill - Kenan-Flagler Business School From 2012 to 2014 Global Entrepreneurship Lab, Copenhagen, Denmark @ Copenhagen Business SchoolBSBA - Magna Cum Laude, Business Management @ University of North Carolina at Charlotte - Belk College of Business From 2002 to 2011 Brad Burnett is skilled in: Forecasting, Inventory Management, Customer Service, Budgeting, E-commerce, Logo Design, Business Analysis, Project Planning, Event Planning, Event Management, Online Marketing, Social Media Marketing, SEO, SEM, Search Engine Ranking