Action-oriented senior healthcare executive with a proven track record of developing and executing go-to-market strategies to health systems and health plans that achieve business objectives and bottom-line results. ► Developed and implemented enterprise brand, product and solution messaging that enhanced competitive differentiation and market perception with healthcare company executives. ► Demonstrated expertise in initiating and successfully completing large-scale, complex projects. ► A respected leader, able to influence decision making, facilitate change and build high performing marketing teams that collaborate effectively with sales, operations and product management to drive growth. Specialties: Market insight and business strategy for healthcare information technology and service companies. Brand and integrated marketing programs, mergers & acquisition integration, strategic content development and digital engagement.

Vice President Marketing and Communications @ Lead enterprise marketing and corporate communications for Conifer Health Solutions, the nation’s leading provider of technology-enabled healthcare performance improvement services. Conifer Health Solutions partners with more than 800 clients to strengthen their financial and clinical performance, helping them transition to value-based care while improving quality and consumer engagement. From April 2015 to Present (9 months) Dallas/Fort Worth AreaSenior Vice President Marketing @ Member of the Executive Leadership Team, responsible for leading strategic business initiatives, establishing market positioning, and driving brand awareness and interest. Developed market segmentation, targeting and positioning for Medicare Advantage market. Launched brand awareness digital campaign. Mapped stakeholder experience across existing touchpoints, identified strategies to achieve improved loyalty and differentiation. From November 2014 to April 2015 (6 months) Dallas/Fort Worth AreaSenior Vice President, Marketing @ Member of senior leadership team responsible for market intelligence, product marketing, brand management, corporate and employee communications, and client engagement events. Built digital marketing capabilities, demand generation, lead management process, and thought leadership content strategy. Launched new corporate brand and go-to-market positioning. Drove high impact product launches and field marketing programs that created significant market momentum. From January 2009 to May 2014 (5 years 5 months) Vice President, Marketing @ Led the development of market strategy and marketing programs for the revenue cycle management segment pre and post IPO. Developed unified brand positioning for multiple acquired companies. Improved sales effectiveness with sales tools, campaigns, lead generation and content strategy to augment two years of record sales growth for the segment. From May 2007 to December 2008 (1 year 8 months) EVP, Business Process Outsourcing and Marketing @ Member of executive team in private equity backed firm. Led product development and market entry for the revenue cycle consulting and outsourcing division. Responsible for business development, executive client relationships and delivery. Grew division to 25% of company revenues in first year. Positioned company as leader in Claims Management, achieving #1 in KLAS ranking. Launched new corporate brand and go-to-market positioning, increasing client engagement and revenue growth. From January 2003 to May 2007 (4 years 5 months) Business Consultant @ Provided strategic IT consulting services to hospital executives on system selection and contracting for Accenture. Oversaw the management of the private placement memorandum for internet start-up company. Advised on launch strategies, go-to-market messaging and developed business proposals. From February 1998 to December 2002 (4 years 11 months) Change Management Consultant @ Member of AT Kearney business transformation team focused on the redefinition of the corporate priorities. Developed content and business frameworks for strategy sessions with top 25 executives. From January 1997 to January 1998 (1 year 1 month) Division Vice President, Health Care SBU @ Member of senior management team, led change initiative with 20 company-wide cross-functional teams to grow and identify new and adjacent markets for the healthcare business across the commercial, state and federal government sectors. Closed $10 million in business with national hospital system, achieving entry into a new market segment. From January 1993 to December 1996 (4 years)

BA, Business and Political Science @ Vanderbilt University Ann Diamond is skilled in: Lead Generation, Salesforce.com, Product Marketing, Healthcare, Healthcare Information Technology, Revenue Cycle, Competitive Analysis, Contract Negotiation, Cross-functional Team Leadership, Healthcare Consulting, Hospitals, Leadership, Managed Care, Marketing, Marketing Strategy