Passionate and skilled senior level strategic marketing, communications and partnerships executive with an exceptional track record of performance. Over seven years experience leading communications for blue chip brands in competitive industries, with proven ability to cultivate strong and productive relationships with stakeholders and media outlets. Outstanding communication and negotiation skills. A respected innovator with the ability to conceptualize and orchestrate communications campaigns that deliver on message and uphold brand reputation; through use of consumer insights and market data. Proven ability to project manage across every level of integrated, multi-channel print, web, social and direct campaigns that uphold corporate values and engage with the customer; from concept to implementation. Areas of expertise • Brand equity management • Integrated multi-channel campaigns • Marketing Strategy development • Digital Marketing • Corporate Communication • Product positioning and branding • Web and print content development • Social media strategy and development • Sales collateral • Public and media relations • Leadership of creative and production teams • Event Management • Strategic Thinking • Copy Development • Sponsorship management • Market and customer research and analysis

Visitation & Vitality Marketing Manager - IKEA Canberra @ From January 2015 to Present (1 year) Learning Academy Senior Communications Advisor @ From September 2013 to December 2014 (1 year 4 months) canberra area, australiaExecutive Support Officer to the Head of Australian Defence Staff @ Strategic relationship management of Australia’s most important diplomatic relationship with the United States of America, through stakeholder engagement across the highest levels of Australian and United States Military Community. I was responsible for the coordination of the Australian Embassy’s Hallmark Defence representational events, including ANZAC Day Commemoration program and Annual Wounded Warrior Dinner. From September 2011 to December 2012 (1 year 4 months) Washington D.C. Metro AreaMarketing Manager @ Managed the marketing and brand messages, strategy development and P&L for the capital’s premiere meeting and event venue, the National Convention Centre (NCC). Refined brand message and built equity through PR and client engagement campaign. Worked with upper management to develop brand positioning and integrated sales collateral to support the new business unit, Parliament House Catering. Developed a long-term marketing plan and strategic direction; defined branding and sales team support materials to establish brand awareness and drive sales. From April 2010 to December 2010 (9 months) Marketing Executive - non gaming @ Managed the delivery of marketing communications for the SKYCITY brand and sub-brands, to drive brand equity and maximize revenue across the entire property. Coordinated the brand and positioning for four restaurants, 5 bars, a five-star hotel, event sales and an annual concert series; including the development of operational collateral and sales tools to aggressively drive corporate business in the competitive Darwin market. Implemented strategic promotions to drive head count to the property and maximize revenue during need periods, as well as elicit maximum ROI. Liaise with operational and executive level staff to develop market offerings in line with customer insights and minimise revenue gaps. From March 2008 to December 2009 (1 year 10 months) Marketing Coordinator @ Collaborate with the brand Marketing Manager to provide marketing strategies for The Courier-Mail brand to meet long and short term circulation, revenue and branding goals. Manage sponsorships; events; major 7-day joint brand promotions; major and minor circulation-driving promotions; and brand promotions for The Courier-Mail. From 2006 to 2008 (2 years)

Bachelor of Business, Marketing/ Integrated Marketing Communication @ Queensland University of TechnologySomerville House Amanda Gillman is skilled in: Marketing Communications, Digital Marketing, Media Relations, Public Relations, Event Management, Marketing Strategy, Strategic Communications, Strategic Partnerships, Internal Communications, Sponsorship, Campaign Management, Social Media Marketing, Media Planning, Reputation Management, Corporate Communications, Copywriting, Marketing