Zoom Eyeworks

For over 40 years, you’ve known us as Cable Car Eyewear. In that time, our focus has always been the same: to provide quality eyewear to our consumers and outstanding service and innovative merchandising strategies to our retail partners. We’ve become an established leader in the industry, offering a number of top brands, including Dr. Dean Edell Reading Eyewear as well as Solterra Designs Sunglasses and Fisherman Eyewear Polarized sunglasses. Most importantly, we never lose sight of the customer. Today’s consumers have a discerning sense of style. They don’t just want to see better - they want to look better. Above all, they want to look and feel young. We’re changing to reflect that new reality. And changing our name to “Zoom” Eyeworks. Only “Zoom” Eyeworks offers a wide range of inviting, exciting alternatives to traditional reading glasses for every occasion. As well as fresh, eye-catching packaging and displays for maximum impact at retail. Style. Fun. Self-Expression. That’s what “Zoom” Eyeworks is all about. Take a look at the future. Take a look at “Zoom”.