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11-50 employees
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marketing & advertising
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London, London, GB
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Acquired by WPP’s GroupM in 2015, The Exchange Lab was a programmatic specialist providing fully managed services to clients and agencies. The company’s proprietary technology, Proteus, which enables multi-platform programmatic solutions and integrates data from the world’s leading DSPs, adservers, viewability and verification partners as well as first and third-party customer data, is now fully integrated to GroupM’s technology stack and The Exchange Lab no longer operates independently.
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The Exchange Lab Email Formats | Example Email Formats | Percentage |
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{first}.{last} | [email protected] |
52.38%
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The widely used The Exchange Lab email format is {first}.{last} (e.g. [email protected]) with 52.38% adoption across the company.
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