Shufersal Inc.

Shufersal, established in 1958, is Israel’s largest retail chain, operating 248 stores nationwide, covering a total area of 540,997 square meters, and employing approximately 12,400 employees. Annual revenues in 2010 reached NIS 11.13 billion. Leadership Strategy - Shufersal's leadership strategy leverages its strengths and competitive advantages which include a logistics system that enables independent supply of products to the company's stores, nationwide deployment in city centers and the periphery, and financial stability. Shufersal operates five different retail formats throughout Israel.