SendTraffic, a Division of Atrinsic

Atrinsic, Inc. (NASDAQ: NWMO) (New Motion, Inc. dba Atrinsic, Inc.) is one of the fastest growing digital advertising and entertainment networks in the United States. We bring together the power of the Internet, the latest in mobile technology, and traditional marketing/advertising methodologies, creating a fully integrated and consistently profitable vehicle for both entertainment content and brand-based and performance advertising. Our entertainment content is organized into four strategic services -- digital music, casual games, sweepstakes and communities. Brands include Altnet, a mobile legal music download service featuring original artists, GatorArcade, a premium online and mobile gaming site, Bid4Prizes, a low-bid mobile auction game, and iMatchUp, one of the first integrated web-mobile dating services. Our feature-rich advertising includes a mobile ad network, extensive search capabilities, e-mail marketing, one of the biggest publisher networks around at 8,000+ and growing, and our proprietary entertainment content. Headed by a team of Internet, new media, entertainment and technology professionals, Atrinsic, Inc. (previously operating as New Motion, Inc.) was founded in 2005. The company is headquartered in Irvine, California with offices in Seattle, New York, and Moncton, Canada. Atrinsic, Inc. was recently called "a company to watch" by Wireless Business Forecast, and their mobile content capabilities were named a "rival to those of their mainstream-media counterparts" by Wired Magazine.