Youth Ki Awaaz

Youth Ki Awaaz (YKA) is India’s largest, crowdsourced media platform that engages young people on key social justice issues at scale. The YKA community represents young India’s voice on some of the world’s most pressing issues. With over 60,000 young, citizen writers and 4 million monthly readers, YKA enables young people to address and engage on important social justice issues that matter to them. Our approach to media is founded on a simple idea – Public opinion is the new superpower and that the media can do more to engage this generation, and enable them to change the world, if only they heard what the people themselves had to say. This is why we built a media company with a simple mission – enable young people to address, speak up and engage on issues of critical importance – and put their opinions out there through writing and media creation via powerful storytelling, first-person narratives, opinions, and expressions. Every piece you see on YKA has been contributed by people like YOU! With a platform to raise your voice, break stereotypes and create social impact - YKAs new media approach puts YOU at the center. At YKA, we also partner with high-impact organisations such as the World Health Organisation, Save The Children, UNICEF, UN Women, among others, to conceptualise, develop, and create high-impact campaigns, movements and projects.