Vitalicious, Inc.

Vitalicious Inc. is the market leader of innovative “vital and delicious” baked goods that promote healthy lifestyles without sacrificing taste. First to market with 100-calorie servings, Vitalicious continues to lead the way with a holistic approach that maximizes satisfaction with minimum calories. While most 100-calorie foods are loaded with sugar, artificial ingredients and preservatives, Vitalicious baked goods still remain as healthy as they were at the outset of the now thriving category. With products that are low fat, high in fiber and fortified with 15 vitamins and nutrients, Vitalicious provides a unique triangle of need-satisfaction: all-natural ingredients, nutraceuticals and weight management. Vitalicious creates and sells a variety of unique, healthy, value-added baked goods under the VitaMuffin™, VitaTops™, VitaBrownie™, VitaCake™ VitaMuffin Mix™ and VitaBrownie Mix™ trademarks. Vitalicious products are sold at stores nationwide and at www.vitalicious.com.