Consumer Choice Center

Consumer choice is pivotal for economic freedom and lifestyle decision. Regulators on local, national, and supranational levels keep regulating more and more areas of consumers' lives. This leads to less consumer choice and usually higher costs. Whether protectionism in the airline industry prevents more efficient airlines to sell cheaper tickets to passengers, excessive taxation of consumption serve as letters of indulgence, or branding bans destroy the brand value of companies. Consumers don't benefit but suffer from such regulation. In some cases paternalistic regulations cause even harm. Examples can be seen in more driving under influence cases in cities after banning ride-sharing services such as Uber or smokers being unable to switch to less harmful ways of consuming nicotine such as vaporizers. Branding bans lead to a higher accidental consumption of counterfeited products that can be of lethal consequence for the consumer. The CCC empowers consumers to raise their voice in media, the Internet, and on the streets and facilitates activism towards a more empowered consumer. The CCC represents consumers in over 100 countries across the globe. We monitor closely regulatory trends in Washington, Brussels, Geneva and other hotspots of regulation and inform and activate consumers to fight for more #ConsumerChoice.