1Q

1Q is a mobile market research technology and survey tool. 1Q allows a business to design a survey with one or more questions, then instantly send that survey to a targeted panel of respondents with results collected and reported in real-time. Respondents can be targeted based on a number of demographics such as gender, age, household income, ethnicity, industry, political affiliation, education, employment, and more. Respondents can also be targeted based on current physical or geographical location. Once questions are designed, targets are defined, and a survey is submitted through the 1Q online interface, that survey is immediately sent through our system to our respondent panel with a response limit. Respondents receive the survey via mobile app or text message and respond to the survey. Those results are collected instantly and displayed graphically in real-time on a live streaming results page. This results page shows live demographic and location data, along with a downloadable excel file that includes answer data and demographic by respondent. 1Q charges $1 per question per response, of which half is paid to the respondent. When a respondent answers a question, he immediately gets paid $.50 per answer into his PayPal account. This instant incentive allows for results to be collected in minutes, instead of days as with traditional market research. 1Q also offers the ability to create and own your own panels. For example, a survey can be asked to a particular demographic of respondents, and 1Q allows for follow up to specific answer choice(s) for any future surveys.