Robin is a Marketing and Decisioning Specialist at Pegasystems where he helps some of the world’s largest companies appreciate and adopt the benefits of contextual customer engagement, conversational marketing and next best action. An experienced senior sales and marketing executive, Robin has for the last 20 years led sales and marketing teams at Concrete Media, Aprimo, smartFOCUS and Xerox. In a world that is increasingly omni-channel Robin is passionate about working with marketers in a range of verticals and geographies, championing customer-centric thinking to drive revenue growth, revenue protection and improved customer satisfaction.
Specialties: Contextual Marketing, Real-time Decisioning, Next Best Action, CRM, Technology Sales & Marketing, Sales Management, Enterprise Collaboration, International Retail Collaboration, B2B, Brand Management, Marketing Automation, Enterprise Marketing Management. Marketing Resource Management. Cloud. SaaS. Leadership.
Marketing & Decisioning Specialist @ From October 2014 to Present (1 year 3 months)
Robin Collyer is skilled in: Marketing Automation, SaaS, CRM, Strategy, B2B, Cloud Computing, Marketing, Business Development, New Business Development, Management, Account Management, Integrated Marketing, Team Leadership, Lead Generation, Digital Marketing