Image of Radu Andrei

Radu Andrei

Product Manager, Mobile Development

Director of Product, Mobile Development at Leaf Group

Greater Los Angeles Area

Section title

Radu Andrei's Email Addresses & Phone Numbers

Radu Andrei's Work Experience

Leaf Group

Product Manager, Mobile Development

August 2017 to October 2017

Santa Monica, CA

Leaf Group

Optimization & Analytics Manager

October 2015 to August 2017

Santa Monica

Leaf Group

Web Optimization Analyst

January 2014 to March 2015

Radu Andrei's Education

Polytechnic University of Bucharest

Bachelor of Economic Engineering, Economic Engineering

2004 to 2009

Radu Andrei's Professional Skills Radar Chart

Based on our findings, Radu Andrei is ...

Confident
Innovative
Deep

What's on Radu Andrei's mind?

Based on our findings, Radu Andrei is ...

56% Left Brained
44% Right Brained

Radu Andrei's Estimated Salary Range

About Radu Andrei's Current Company

Leaf Group

Continued to drive growth for MyPlate Calorie Counter through user acquisition on Google UAC and Apple Search Ads. Configured the event architecture in Mixpanel for analyzing post-install user behavior. Managed the roadmap.

Frequently Asked Questions about Radu Andrei

What company does Radu Andrei work for?

Radu Andrei works for Leaf Group


What is Radu Andrei's role at Leaf Group?

Radu Andrei is Product Manager, Mobile Development


What is Radu Andrei's personal email address?

Radu Andrei's personal email address is r****[email protected]


What is Radu Andrei's business email address?

Radu Andrei's business email addresses are not available


What is Radu Andrei's Phone Number?

Radu Andrei's phone (**) *** *** 209


What industry does Radu Andrei work in?

Radu Andrei works in the Health, Wellness and Fitness industry.


Who are Radu Andrei's colleagues?

Radu Andrei's colleagues are Jill Cook, Ashley Greer, Yasmeen Mezenner, Cibele Ventura Pissi, Ziyue Jin, Michael Zick, Rabin Acharya, Shweta Nayak, Arturo Montoro, and Ivett Sebok


About Radu Andrei

📖 Summary

Product Manager, Mobile Development @ Leaf Group Continued to drive growth for MyPlate Calorie Counter through user acquisition on Google UAC and Apple Search Ads. Configured the event architecture in Mixpanel for analyzing post-install user behavior. Managed the roadmap. From August 2017 to October 2017 (3 months) Santa Monica, CAOptimization & Analytics Manager @ Leaf Group Improved LIVESTRONG.com's ad mobile ad revenue by optimizing the on-page ad density; Led the paid search marketing and traffic arbitrage for LIVESTRONG.com and paid user acquisition for MyPlate Calorie Counter app. Owned LIVESTRONG.com's tag management (GTM) and analytics (GA) solutions. From October 2015 to August 2017 (1 year 11 months) Santa MonicaWeb Optimization Analyst @ Leaf Group Part of the web optimization team continuously performing A/B and multivariate tests for improving LIVESTRONG.COM site’s metrics, ad revenue and increasing the Conversion Rate for MyPlate Calorie Counter app. From January 2014 to March 2015 (1 year 3 months) SEO Analyst @ Vlaze Studios Worked with a small team formed of one editor, one designer and one web-developer to get more than 250 e-commence micro-websites to rank in search engines. Assisted the CEO in acquiring the most relevant domain names for each product. Performed keyword research, link building, traffic and revenue reports. From June 2010 to March 2012 (1 year 10 months) Greater Los Angeles AreaBusiness Analyst @ INTRAROM ➢ Assistant instructor in the training courses of a web-based application (Single Management Information System), managing the European Union’s funds allocated in Romania. From January 2007 to April 2010 (3 years 4 months) Bucharest, RomaniaDirector of Product, Mobile Development @ Leaf Group Worked with a team of engineers, product designer and customer support to prioritize and execute on a roadmap that drove revenue, engagement and retention for MyPlate Calorie Counter app. ROI optimization for user acquisition campaigns by leveraging attribution data. Managed the P&L. Santa MonicaSr. Product Manager, Mobile Development @ Leaf Group Managed the roadmap, paid user acquisition and analytics for MyPlate Calorie Counter app. Analyzed feature performance and user behavior to drive roadmap decisions. Developed conceptual wireframes together with the product design team. Managed the P&L. From October 2017 to September 2018 (1 year) SR. Web Optimization Analyst @ Leaf Group Let the LIVESTRONG.com mobile & desktop site redesign with the objective of improving the user experience, enhancing the ad revenue and optimizing for search engines. This involved wireframing test variations, A/B testing, data analytics and iterating on the variations until a winner was found. From March 2015 to October 2015 (8 months) Greater Los Angeles AreaSEM Analyst @ Lunada Biomedical - Led the SEO efforts for the company's flagship products Ambere.com and RU21.com. This consisted in developing the content strategy, determining the "key stories" that can propel the brand by using content the users are interested in, organizing the content in thematic pools, keyword research and link building.- Configured and optimized Google AdWords PPC campaigns for Amberen.com and RU21.com From April 2012 to December 2013 (1 year 9 months) Greater Los Angeles Area


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In a nutshell

Radu Andrei's Personality Type

Introversion (I), Intuition (N), Thinking (T), Judging (J)

Average Tenure

1 year(s), 6 month(s)

Radu Andrei's Willingness to Change Jobs

Unlikely

Likely

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Radu Andrei's Social Media Links

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