Senior Data Analyst @ From July 2013 to Present (2 years 6 months) Sr. Database Marketing Analyst @ Provide data and reporting for customer level data within Crate and Barrel’s internal data warehouse.
• Produce weekly, monthly, quarterly sales reports based upon business user requirements.
• Developed reporting suite for Interior Designer discount program
• Perform response
Senior Data Analyst @ From July 2013 to Present (2 years 6 months) Sr. Database Marketing Analyst @ Provide data and reporting for customer level data within Crate and Barrel’s internal data warehouse.
• Produce weekly, monthly, quarterly sales reports based upon business user requirements.
• Developed reporting suite for Interior Designer discount program
• Perform response reporting for direct mail campaigns.
• Coordinate with IT staff regarding customer database enhancements and data integrity issues.
• Create and maintain data feeds with external vendors.
• Utilize geographic and demographic information to provide sales estimates for new store deployments and sales transfer analysis.
• Produce retail sales distribution maps for internal customers.
• Streamlined customer database processes to decrease overhead and processing time. From June 2010 to July 2013 (3 years 2 months) Modeling Services Consultant @ Created geo-demographic statistical models for U.S and Canadian-based retail clients regarding new store deployments.
• Created models to predict store sales (by ZIP code and Census Tract geographies).
• Identified key demographic variables/characteristics to classify core and non-core customers. From 2008 to 2010 (2 years) Client Services Consultant @ • Executed fielded and non-fielded site sales forecasts for a large format home-improvement retailer and QSR chain by utilizing GIS tools and demographic packages.
• Provided competitive and sister-store transfer impacts.
• Delineated retail store trade areas. From 2007 to 2008 (1 year) Client Services Analyst @ From 2006 to 2007 (1 year)
BS, Geography (Marketing Minor) @ Central Michigan University From 2000 to 2004 Matt Huhn is skilled in: GIS, Analysis, ArcGIS, ESRI, Databases, Spatial Analysis, Microsoft SQL Server, Analytics, MapInfo, Location Intelligence, Customer Analysis, SPSS, Site Selection, ArcView, SQL Server
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